According to the study, travel behaviour in the region has shifted from being largely aspirational to more intentional, as travellers become more cautious about spending and rely increasingly on familiar brands.
According to the brand, Darlie Double Action Toothpaste features an anti-bacterial formula that kills 99.9% of oral bacteria and provides up to 12 hours of protection against bad breath.
According to Insider One, the acquisition is intended to strengthen its data infrastructure and expand its capabilities for autonomous customer engagement at enterprise scale.
RTM said it will terminate the distribution of its channels TV1-HD, TV2-HD, and Okey on Astro’s satellite and over-the-top platforms after the two parties failed to reach a pricing agreement amid rising channel carriage costs.
The company said the appointment reflects increased investment in international market development as FlareFlow expands its vertical-first entertainment strategy.
The system reflects what the agency describes as a shift away from treating search as a standalone channel toward a broader ecosystem spanning paid, owned, earned and shared media.
Under the agreement, Teads receives exclusive access to Lumen’s CTV attention measurement for its HomeScreen placement across the United States, Europe, the Middle East and Africa, Asia-Pacific, and Latin America.
The conversation examined how brands can maintain consistent messaging while navigating fragmented channels and highlighted the placements, creative formats, and micro-moments that are driving meaningful reach and conversion in 2026.
The initiative builds on the brand’s long-standing association with warmth and care, extending the idea of comfort beyond traditional moments of recovery into everyday routines.
The campaign is part of the brand’s ongoing “That’s a Nando’s Thing” platform and coincides with the introduction of new Sharing Platters and Quick Lunch Meals.
