Marketing
Madison Digital launches new creative, social media unit ‘Madison Loop’
Madison Loop has already developed a portfolio of work for clients including McDonald’s, Vicco, Joy Cosmetics, Raymonds, among others.
November 23, 2022
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Teddy Cambosa
Marketing
Enigma appoints Gipi Gopinath as head of performance media
Gopinath’s key responsibility will be to lead Enigma’s performance media team as the agency continues to realise its ambition to invest heavily in data and tech capabilities.
November 23, 2022
Marketing
Pentonic demonstrates how its glue stick lasts well through an epic cartoon tale
Pentonic has released a new film, demonstrating its product Pentonic GumStik. The ad was conceptualised alongside Wunderman Thompson Kolkata.
November 22, 2022
Marketing
FoxyMoron appoints Alin Choubey as business head for agency’s North operations
Choubey brings with him to the new role an extensive experience in the digital marketing arena for over 8 years.
November 22, 2022
Marketing
Red Havas launches ESG comms offering Red Havas Impact in AU
Said offering brings together Red’s deep environmental, social, and corporate governance (ESG) expertise and capabilities from across the world.
November 21, 2022
Marketing
Azerion acquires programmatic agency Hybrid Theory to open new footprint in APAC
Azerion will integrate Hybrid Theory’s custom-built technology offering of solutions, hands-on support and independent managed execution.
November 21, 2022
Marketing
PHD Philippines appoints Jam de Guzman as managing director
In his new role, de Guzman will elevate business growth, strengthen network partnerships, and enhance client servicing operations.
November 18, 2022
Marketing
Majority of APAC C-suite leaders under pressure to prove short-term ROI on marketing campaigns
According to the data, almost 98% of B2B marketing leaders in APAC said that improving the chief financial officer’s awareness and understanding of B2B marketing ROI.
November 18, 2022
Marketing
Tencent’s new layoffs ripple towards video streaming, gaming teams
The layoffs spread across three out of six of Tencent’s business divisions. They include platform and content (PCG); the interactive entertainment department (IEG), and the cloud and smart industries group (CSIG).
November 17, 2022
Marketing
WPP’s new training program in AU to kickstart career of emerging creative talents
The ‘Breakthrough Cadetship’ is part of WPP’s talent transformation agenda enabling WPP to source the region’s future-ready talents.
November 17, 2022