BPI’s digital enabler Mobiquity expands to APAC

Sydney, Australia – Mobiquity, a digital transformation enabler that has helped clients digitize their services such as those of Philippine banking institution BPI, has announced that it will be expanding its services across the Asia Pacific region.

The expansion of Mobiquity’s service offering into APAC is supported by its existing client base in banking and financial services. The company has recently received a Global Banking and Finance Award for its work with the Bank of the Philippine Islands (BPI) – creating a digital banking experience for the bank’s online and mobile platforms.

As part of its APAC expansion, it has also appointed former Microsoft and IBM director, Gustavo Quiroga, as vice president of business development financial services at APAC.

Quiroga will be responsible for strengthening Mobiquity’s global footprint, working with customers across Australia, Singapore, Vietnam and the Philippines. He has managed and developed technology, business and customer experience projects from his industry experience from IBM and Microsoft.

“I’m delighted to join Mobiquity and support the company’s rapid expansion across the Asia-Pacific region. I joined Mobiquity to develop, design, and implement digital products and services that create meaningful experiences with customers. Giving customers a ‘Wow’ moment is what drives me, and I look forward to using my expertise to develop partnerships where we can achieve this every day,” he said, regarding his appointment.

Meanwhile, Matthew Williamson, vice president of global financial services at Mobiquity, commented that their appointment of Quiroga demonstrates Mobiquity’s commitment to hiring an ‘A-list’ team of talent that have far-reaching industry expertise.

“Over the last 6 months, we’ve hired over 100 people, including the recent high profile appointments of Howard Moore, senior director of digital banking and Ruby Walia, senior advisor for digital banking for North America. The latest addition to the Mobiquity team supports our vision of global growth in Asia-Pacific, as a recognized partner within the banking and finance ecosystem,” he stated.