In a landscape where marketing technology is no longer a “nice-to-have” but the backbone of modern campaigns, MARKETECH APAC is once again putting the spotlight on the people and platforms driving that shift with the opening of entries for the Marketing Technology Awards 2026.
Now in its third edition, the awards programme goes beyond recognising shiny tools or surface-level innovation. Instead, it zeroes in on how martech is actually being used—how teams are solving real business problems, connecting fragmented customer journeys, and turning data into decisions that move the needle.
This year’s programme features 58 categories spanning brands, martech companies, industry leaders, and teams, reflecting just how embedded technology has become across every layer of marketing.
From campaign execution to backend systems, the awards aim to capture the full picture of what effective, modern marketing really looks like.
Top honours in the Grand Prix—including ‘MarTech of the Year,’ ‘Brand of the Year,’ and ‘Agency of the Year’—will be awarded to entries that don’t just demonstrate innovation, but show clear impact and intentional use of technology.
Designed to provide a fair and transparent evaluation process, all submissions will be judged on their own merits regardless of budget or scale.
Judges will follow strict impartiality guidelines and will not assess entries where conflicts of interest may arise, ensuring credibility and integrity throughout the process.
Entries are open until 17 July 2026, with judging scheduled from 27 July to 7 August. Finalists will be announced on 17 August, leading up to the awards gala in October 2026. The ceremony, set to be a formal affair, will bring together marketers and tech leaders from across the region for a night that celebrates not just wins, but progress.
For many in the industry, the value of joining programmes like this goes beyond trophies. It’s about benchmarking work against peers, gaining visibility in a crowded market, and contributing to a larger conversation about where marketing is headed next.
The momentum behind the awards was strongly reflected in the 2025 edition of the Marketing Technology Awards, where organisations demonstrated how strategic use of AI, data, and omnichannel platforms can drive measurable transformation.
Adobe was named MarTech of the Year, while Standard Chartered Bank Hong Kong clinched Brand of the Year and dentsu Hong Kong earned Agency of the Year—each securing multiple gold trophies across categories such as customer experience platforms, data analytics, AI solutions, and omnichannel marketing.
Their achievements highlighted the increasing sophistication of martech adoption across the region, with winning entries showcasing real-world applications of contextual advertising, customer data platforms, marketing automation, and AI-driven personalisation.
The 2025 results underscored a clear industry direction: excellence in marketing technology is defined not by tools alone, but by how effectively they are integrated to deliver business outcomes, customer value, and cross-functional collaboration.
As martech continues to evolve at speed, the Marketing Technology Awards 2026 serves as a timely checkpoint—highlighting not just who is innovating, but who is making that innovation matter.
***
MARKETECH APAC is also opening the door for industry professionals who want to be part of that conversation more directly. Industry professionals interested in joining the judging panel may reach out to Gerard Gallo at [email protected].
For submission inquiries, you may contact the Awards team at [email protected].
Brands looking to elevate their presence in the region’s marketing technology space can also explore sponsorship opportunities, please reach out to [email protected].
Don’t miss the opportunity to be part of this prestigious awards programme—click HERE to learn more about the Marketing Technology Awards 2026.
![[Media] Aleph x FIFA World Cup 2026 PH](https://marketech-apac.com/wp-content/uploads/2026/06/Media-Aleph-x-FIFA-World-Cup-2026-PH.jpg)