Singapore – United Overseas Bank (UOB) has collaborated with Disney Cruise Line to reward its cardholders booking on the ‘Disney Adventure’ cruise.
UOB cardholders in Singapore, Malaysia, Indonesia, Thailand, and Vietnam can enjoy benefits when they book cruise vacations starting Dec. 10.
The three-year partnership’s benefits also extend to cardholders booking on UOB’s travel partners UOB Travel Planners, Klook, Traveloka, and Trip.com. Benefits vary among travel partners.
As part of the partnership, UOB has launched the ‘Let the Magic Begin’ campaign through activities.
Customers can get a chance to win a 3-night voyage on the Disney Adventure when using their cards to spend, deposit on their accounts, or make transactions using the UOB TMRW app.
UOB is also rewarding character plushies to the first 1,000 cardholders who exceed $2000 in spending in a period of 10 days.
Additionally, customers can collect stamp cards inspired by the seven areas inside the Disney Adventure cruise line. UOB will reward limited-edition Disney Cruise Line-themed items to those who finish the stamp collection from Dec. 1 to Jan. 12, 2025.
Meanwhile, UOB cardholders can also earn rewards when visiting and purchasing at Jewel Changi Airport’s ‘The Gift of Disney Cruise Line at Jewel’ holiday event.
“UOB is thrilled to team up with Disney Cruise Line on our quest to provide cardholders with unique privileges for their Disney Adventure cruise vacations in this first-of-its-kind collaboration in the region. This fits hand in glove with the slate of artists we have assembled thus far, including the biggest names in Western entertainment, the K-pop scene and Mandopop royalty, the most dramatic theatre productions and hottest music festivals,” Jacquelyn Tan, head of group personal financial services at UOB, said.
“This is testament to our promise of offering marvellous privileges and access to aspiring ASEAN consumers, to fulfill their myriad lifestyle preferences, and underpinning our strategy to drive growth in our customer base closer towards our 10 million ambition in three years,” Tan added.
“As Disney Cruise Line brings its magical cruise vacations to Asia for the first time in December 2025, we look forward to welcoming travellers in the region to experience beloved stories and characters from Disney, Pixar and Marvel brought to life,” Sarah Fox, vice president and regional general manager for Southeast Asia at Disney Cruise Line, commented.
“Through this collaboration with UOB, consumers will have even more options to plan and book their Disney Adventure cruise vacations seamlessly. We can’t wait for guests to create exceptional memories with their family and friends onboard the Disney Adventure,” Fox said.
