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Tag: Innovation

MECHANIKOS MYDIGITAL ID
Rewriting Malaysia’s digital narrative: How MyDigital ID transformed public doubt into nationwide adoption
Posted on December 11, 2025
by MARKETECH APAC
In a world where digital scepticism runs deeper than digital adoption, MyDigital ID set out to rebuild fragile public trust—and succeeded. When MyDigital ID launched in 2023, it entered a landscape marked by fear, confusion, and distrust.  As MyDigital ID’s appointed PR and Marketing agency, Mechanikos...
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What’s NEXT: The Coca-Cola Company’s Matthias Blume on continuously evolving marketing innovations for F&B brands
What’s NEXT: The Coca-Cola Company’s Matthias Blume on continuously evolving marketing innovations for F&B brands
Posted on December 13, 2024
by Teddy Cambosa
These cutting-edge tools, combined with the power of storytelling and real-time customer engagement, have redefined how F&B brands build loyalty and drive growth in today’s fast-paced, tech-savvy world.
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Klook, Google Cloud collaborate to optimise customer engagement with AI
Posted on November 22, 2023
by Azunta Gaviola
Kuala Lumpur, Malaysia – Klook, Asia’s leading platform for experiences and travel services, has recently announced a collaboration with Google Cloud to harness the company’s content production and generation capabilities through an automated language translation and AI chatbot. In this collaborative...
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UnionBank elevates banking solutions for Filipino businesses through digital transformation
Posted on November 21, 2023
by Azunta Gaviola
Philippines – Following its pursuit to embrace digital readiness, Union Bank aims to poise itself to establish more user-friendly, online banking solutions that empower businesses in the current digital age.  Among its latest initiatives, UnionBank has embarked on the development of PayExpress,...
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WorldFirst empowers SMEs with e-commerce digital finance solutions in Southeast Asia
Posted on November 16, 2023
by Azunta Gaviola
Philippines – As a key to catalysing e-commerce growth for online sellers, WorldFirst, a one-stop digital payment and financial services platform for cross-border trade SMEs has recently revealed its plan to launch its latest digital finance solutions. The platform will cater to new southeast Asian markets...
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IPG Mediabrands, Google Cloud advances workplace productivity with My Bot
Posted on November 16, 2023
by Azunta Gaviola
Singapore – IPG Mediabrands, the media holding company within Interpublic Group, has announced the official launching of My Bot, its latest AI chat assistant today, November 16.  This innovative tool aims to optimise the internal productivity of the workplace as well as their employees’ workstyles...
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Dulux Indonesia promotes healthier dining environment in latest CSR campaign
Posted on November 14, 2023
by Azunta Gaviola
Indonesia – As the country strives for a healthier dining environment, Dulux Indonesia, alongside Innocean Indonesia, has spearheaded an initiative catered specifically to reducing flies among school canteens in Indonesia. This collaborative effort came up with a campaign called ‘Project Yellow...
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Armor All taps abandoned vehicles to showcase cleaning product lineup in new campaign
Posted on November 13, 2023
by Azunta Gaviola
Kuala Lumpur, Malaysia – In an effort to create a revolutionary platform for outdoor advertising, pioneering car cleaning products company Armor All has recently partnered with global communications network Havas Malaysia. This combined effort is set to leverage the use of abandoned cars as a medium...
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We Are Social enhances innovation arm .XYZ with new leadership and broader scope
We Are Social enhances innovation arm .XYZ with new leadership and broader scope
Posted on October 19, 2023
by Teddy Cambosa
With We Are Social’s appointment, .XYZ will be led by Christina Chong, CEO of We Are Social Southeast Asia, and will expand the agency’s offering across future strategy, creative innovation and virtual production.
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Malaysian e-commerce company RPG Commerce secures funding to develop, expand its brand-portfolio
Malaysian e-commerce company RPG Commerce secures funding to develop, expand its brand-portfolio
Posted on June 27, 2022
by Teddy Cambosa
RPG Commerce will use the funding to future-proof its technology and development processes as well as develop and expand its brand-portfolio.
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