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Tag: Grey

BookXcess’ ‘The Brain Un-Rot Library’ campaign aims to retrain Gen Z attention spans through social-first storytelling
BookXcess’ ‘The Brain Un-Rot Library’ campaign aims to retrain Gen Z attention spans through social-first storytelling
Posted on April 6, 2026
by Teddy Cambosa
The initiative aims to transform short-form social media consumption into sustained engagement with long-form reading.
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WPP consolidates back-office operations for Ogilvy, Grey
WPP consolidates back-office operations for Ogilvy, Grey
Posted on December 18, 2025
by Teddy Cambosa
This is consistent with a broader company drive toward efficiency and simplification amid ongoing industry headwinds.
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Sompat Trisadikun, Grey Thailand’s chief creative officer, passes away
Sompat Trisadikun, Grey Thailand’s chief creative officer, passes away
Posted on August 11, 2025
by Teddy Cambosa
Grey also remarked how Sompat has been a ‘kind force’, adding that ‘attitude, ethics and brilliance stay as beacons to our industry and planet.’
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Kimihiro Takano Grey Japan appt
Grey appoints Kimihiro Takano as managing director for Japan
Posted on June 27, 2025
by Aliza Carmona
Japan – Grey has appointed Kimihiro Takano as the new managing director of Grey Japan, effective 1 July 2025. Masahiko Okazaki, the previous CEO, will transition to a new role as executive vice president of business innovation at WPP in Japan. Takano was most recently business director at Wieden+Kennedy...
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bandhan mutual fund campaign grey india
Bandhan Mutual Fund highlights lifestyle liberation in new campaign by Grey India
Posted on June 9, 2025
by Aliza Carmona
India – Bandhan Mutual Fund, in partnership with Grey India, has launched the second phase of its ‘Salary Wala Plan’ campaign, focusing on themes of financial independence and the freedom to pursue personal interests. The first phase of the campaign, released a few months ago under the title ‘Bache hamara...
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Bar BQ Plaza sparks smiles with ‘Sad Kama-Chan’ campaign via Grey Thailand
Bar BQ Plaza sparks smiles with ‘Sad Kama-Chan’ campaign via Grey Thailand
Posted on May 6, 2025
by Aliza Carmona
Restaurant chain Bar BQ Plaza has launched its ‘Sad Kama-Chan’ campaign with advertising agency Grey Thailand to spark smiles among its customers.
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Grey tapped by CelcomDigi as new brand agency
Grey tapped by CelcomDigi as new brand agency
Posted on April 30, 2025
by Teddy Cambosa
Grey will be responsible for the overall Brand and Corporate communication for CelcomDigi, one of Malaysia’s largest telecommunications provider.
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harsh kapadia grey india appt 2025
Harsh Kapadia returns to India as Grey’s CCO, bringing global expertise to local market
Posted on April 3, 2025
by Aliza Carmona
India – Grey India has appointed multi-award-winning creative leader Harsh Kapadia as its chief creative officer, signalling a bold move to strengthen its creative leadership and drive innovation in the Indian market. Mumbai-born and globally acclaimed, Harsh Kapadia joins Grey India from MRM New York...
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TM's Independence Day campaign allows Malaysians to sing multilingually via Grey Malaysia
TM's Independence Day campaign allows Malaysians to sing multilingually via Grey Malaysia
Posted on September 3, 2024
by Teddy Cambosa
The AI platform, done by Grey Malaysia, utilises the tradition of celebratory song to create a universal invitation to engage with the potential of AI, furthering TM's commitment to making technology accessible to all Malaysians. 
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Rui Nago promoted to chief strategy officer role at Grey Tokyo
Rui Nago promoted to chief strategy officer role at Grey Tokyo
Posted on August 3, 2022
by Teddy Cambosa
Since joining Grey Tokyo in 2019 Rui Nago has been responsible for developing the brand, creative, and overall communication strategies across the agency’s clients.
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