Singapore – The future Audi F1 Team has announced a landmark title partnership with global fintech leader Revolut, set to begin with the 2026 FIA Formula One Championship season. The agreement marks Revolut’s first major foray into motorsport sponsorship, aligning two brands known for innovation and forward-thinking approaches in their respective fields.
The partnership aims to offer fresh ways for fans to engage with the sport, including immersive race weekend experiences and exclusive perks for Revolut users. According to the team, the collaboration reflects a mutual commitment “to challenge convention and drive consistent innovation – both in motorsport and in global finance.”
As part of the deal, Revolut Business will play a significant role in streamlining the team’s financial operations. Fans can also expect enhanced retail experiences, with Revolut enabling seamless checkout solutions for team merchandise.
Revolut CEO Nik Storonsky emphasized the scale and ambition of the tie-up: “This is a monumental partnership for Revolut and the future Audi F1 Team. We’re accelerating towards 100 million customers, and we’ll be bringing them into Formula 1 with unforgettable experiences at a pivotal time for the sport…”
Jonathan Wheatley, Team Principal of the future Audi F1 Team, called the partnership “more than a brand fit,” stating: “With Revolut, we have found a true partner that shares our core ethos of innovation and relentless ambition…”
Gernot Döllner, CEO of AUDI AG and Chairman of the Board of Sauber Motorsport AG, echoed the sentiment, noting the strategic importance of Formula 1 as a platform for global reach: “Audi is entering Formula 1 with a clear ambition: to use the platform as a technologically relevant and economically sustainable investment in the future of the Audi brand…”
Revolut’s move into Formula 1 comes as the fintech giant continues its global expansion, with over 60 million users and growing. Over the past year, the company has launched a series of innovations in finance and lifestyle products, reinforcing its position as Europe’s most valuable private tech firm.
Formula 1, boasting an estimated global fanbase of 820 million and more than 1.6 billion television viewers in 2024 alone, provides a prime global stage for both Revolut and Audi as they gear up for a high-impact 2026 debut.
