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Category: South Asia

LEAD-TBWAIndia-Campaign
Edtech LEAD’s latest campaign uses fun, educational ads to boost admission
Posted on January 21, 2022
by Teddy Cambosa
The campaign, created by TBWA\India, is edtech LEAD's way to boost their own admissions.
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RepIndia-SleepWell-Digital-Creative-Mandate
RepIndia wins digital, creative mandate for Sleepwell
Posted on January 20, 2022
by Teddy Cambosa
RepIndia will be driving Sleepwell’s consumer marketing initiatives across online and offline channels.
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Chimp&z Inc to handle digital marketing of two Emmbros Overseas Lifestyle brands
Chimp&z Inc to handle digital marketing of two Emmbros Overseas Lifestyle brands
Posted on January 19, 2022
by MARKETECH APAC
Chimp&z Inc will craft social media strategies and campaigns for both the brands to highlight their innovation and offerings.
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FoxyMoron and Organic Tattva (1)
FoxyMoron bags digital mandate for Organic Tattva
Posted on January 19, 2022
by Carlo Sarabia
Through the mandate, FoxyMoron will manage Organic Tattva’s full-funnel digital and performance duties.
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Twinterview-Mad-Influence
Mad Influence offers new studio to duo Surabhi, Samriddhi for ‘Twinterview’ show
Posted on January 13, 2022
by Jean Cabico
‘Twinterview’ presents a diverse range of renowned TV and OTT celebrities providing amusing responses to some hot questions.
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Tasva-and-Taproot-Dentsu-campaign
Ethnic wear brand Tasva’s new campaign urges Indian men to show their ‘best of self’
Posted on January 12, 2022
by Jean Cabico
The latest campaign by Tasva and Taproot Dentsu challenges the social code of conduct prescribed for Indian grooms at weddings.
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Paytm’s latest ad challenges audience perception on women’s financial dependency
Paytm’s latest ad challenges audience perception on women’s financial dependency
Posted on January 6, 2022
by Carlo Sarabia
Paytm in association with Dentsu Impact, has rolled out a new campaign that challenges the perception of women and their financial autonomy.
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Schwarzkopf-and-FoxyMoron
Beauty brand Schwarzkopf Professional hands digital mandate to FoxyMoron
Posted on January 6, 2022
by Jean Cabico
The mandate will see FoxyMoron overseeing Schwarzkopf Professional’s strategic content and design across all social media platforms.
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IDFC MF new campaign
IDFC’s new campaign explores emotions’ role in investing
Posted on January 5, 2022
by Carlo Sarabia
IDFC Mutual Fund has launched a new investor awareness campaign that delivers the message of disciplined investing. This was done in collaboration with creative agency TBWA \ India. 
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Saurabh-Tyagi-HiveMinds-CCO
Madison World’s digital arm HiveMinds names Saurabh Tyagi as chief client officer
Posted on January 5, 2022
by Jean Cabico
Saurabh Tyagi will be leading HiveMinds’ enterprise clients, helping to power the company’s growth in the coming years.
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