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Category: South Asia

Social e-commerce start-up DealShare raises $45m to bolster product innovation
Social e-commerce start-up DealShare raises US$45m to bolster product innovation
Posted on February 23, 2022
by MARKETECH APAC
DealShare is a rapidly growing social commerce company in India focused on catering to new-to-internet and value-seeking users.
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Ariel India's latest ‘Share The Load’ campaign takes a more defiant stand for equality
Ariel India's latest ‘Share The Load’ campaign a more defiant stand for equality
Posted on February 22, 2022
by MARKETECH APAC
The film aims to be reflective of the reality of today’s times and wants to remind families that true equality is only reflected when everyone ‘shares the load’ of domestic chores. 
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Fintech-EMQ-South-Asia
Fintech EMQ expands payment capabilities across South Asia
Posted on February 21, 2022
by Jean Cabico
The enhanced payment capabilities aim to equip customers with transparent international payments to bank accounts in Nepal and India.
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FCB Interface names ex-MullenLowe Lintas  Aditi Patwardhan as chief strategy officer
FCB Interface names ex-MullenLowe Lintas Aditi Patwardhan as chief strategy officer
Posted on February 14, 2022
by MARKETECH APAC
The agency said the new appointment is part of its reorganisation towards becoming “future-ready.”
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Yellophant Digital wins digital mandate for 1Rivet India
Yellophant Digital wins digital mandate for 1Rivet India
Posted on February 11, 2022
by Carlo Sarabia
Through the mandate, the brand’s entire social media responsibilities, from ideation to execution will be tasked to YelloPhant.
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Social-Alpha-and-dentsuMB
dentsuMB bags Social Alpha’s digital creative mandate
Posted on February 11, 2022
by Jean Cabico
The mandate will see dentsuMB overseeing Social Alpha's communication framework and campaigns across its social media assets.
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Untitled design (77)
Indian delivery service Milkbasket taps BBDO for brand strategy and creative duties
Posted on February 9, 2022
by Carlo Sarabia
The Indian subscription-based micro-delivery service has appointed BBDO India to handle its brand strategy and creative output mandates.
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Rohin-Bhaumik-Galaxy-Racer
Galaxy Racer names Rohin Bhaumik as new head of creators, talent for South Asia
Posted on February 9, 2022
by Jean Cabico
The appointment will see Bhaumik overseeing both current and future content creators, scaling them at hyper-growth speed.
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Mixed-Route-Juice-short-video-segments
Delhi-based creative agency Mixed Route Juice launches new short-video vertical
Posted on February 8, 2022
by Jean Cabico
The new short-video vertical of Mixed Route Juice is for viewers who are looking for unique videos that meet their needs.
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FCB-KLLK-South-Asia
FCB Group India expands in South Asia, unveils integrated marketing agency
Posted on February 7, 2022
by Jean Cabico
The launch of FCB KL.LK seeks to provide seamless service to many of FCB Group India's clients across South Asia.
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