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Category: Featured

WN Interview Criteo
What’s NEXT in Marketing Interview: Criteo’s Taranjeet Singh on integrating performance and commerce media to engage modern consumers
Posted on January 6, 2025
by Aliza Carmona
Taranjeet Singh, managing director of Venture Markets, APAC at Criteo, explores how commerce media is transforming advertising with data-driven targeting and AI while addressing challenges like fragmentation and privacy regulations to build a unified, privacy-first ecosystem.
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(NEW) WN 2025 PH_Hero Image (2)
MARKETECH APAC continues tradition with ‘What’s NEXT in Marketing’ conference in the Philippines to spotlight emerging trends
Posted on December 10, 2024
by Aliza Carmona
The What’s NEXT in Marketing: Philippines 2025 conference, happening on 26 and 27 March 2025, will bring together industry leaders to exchange insights, share expertise, and offer a sneak peek into the future of marketing.
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Mastercard MGX Revised
Top Story: Mastercard on Mastercard Gamer Exchange’s objective to tap into APAC’s growing gaming demographic
Posted on December 10, 2024
by Teddy Cambosa
For our latest Top Story feature, we spoke with Kaveri Khullar, senior vice president for consumer marketing & sponsorships for Asia-Pacific at Mastercard to better understand Mastercard Gamer Exchange’s plans to expand in APAC, and how Mastercard intends to continue tapping into the growing gamer demographic...
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Omnicom Group confirms IPG acquisition, to create ‘premier marketing, sales company’
Omnicom Group confirms IPG acquisition, to create ‘premier marketing, sales company’
Posted on December 9, 2024
by Teddy Cambosa
Omnicom reports that new company will have over 100,000 expert practitioners. The company will deliver end-to-end services across media, precision marketing, CRM, data, digital commerce, advertising, healthcare, public relations and branding.
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buz's new campaign highlights the app's simple approach to meaningful communication
buz's new campaign highlights the app's simple approach to meaningful communication
Posted on December 2, 2024
by Teddy Cambosa
By offering a simple yet powerful space for genuine connection, the app enables users to feel heard and build relationships that go beyond the limitations of text and visuals.
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Netcore Cloud, Eyden Indonesia, Danone bag grandest accolades in Marketing Technology Awards 2024
Netcore Cloud, Eyden Indonesia, Danone bag grandest accolades in Marketing Technology Awards 2024
Posted on November 28, 2024
by Fatima Baduria
Celebrating the brilliance of the marketing community, the Marketing Technology Awards gathered top talents in the industry at the Aloft Singapore Novena Hotel on November 28.
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lana macapagal inghubph appointment
Lana Macapagal leads ING Hubs Philippines' brand transformation with purpose-driven storytelling
Posted on November 25, 2024
by Aliza Carmona
In an exclusive interview with MARKETECH APAC, Macapagal discussed her new role and unveiled a strategic roadmap aimed at strengthening ING’s position as a premier global capability hub and a top of employer of choice in the Philippines.
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“What’s NEXT in Marketing” debut conference in Indonesia delved into the future of marketing strategies–from AI to CX
“What’s NEXT in Marketing” debut conference in Indonesia delved into the future of marketing strategies–from AI to CX
Posted on November 12, 2024
by Teddy Cambosa
At MARKETECH APAC’s recently concluded What’s NEXT in Marketing: Indonesia 2024 conference, the event–being the inaugural conference of the series and the first one in Indonesia–saw fruitful discussions and presentations on the future of marketing innovation and trends.
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WN 2025 SG_Hero Image 2 (1)
MARKETECH APAC unveils second instalment of ‘What’s NEXT in Marketing’ conference in Singapore, delving into the latest marketing trends
Posted on November 11, 2024
by Aliza Carmona
To empower marketers in navigating Singapore’s ever-evolving marketing landscape, MARKETECH APAC is excited to bring back its highly anticipated conference to Lion City. Taking place on 19 and 20 February 2025 at One Farrer Hotel, ‘What’s NEXT in Marketing: Singapore 2025’ offers an exceptional platform...
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What’s NEXT: GrabAds’ Ken Mandel on making the most of out of retail media networks for SEA marketers
What’s NEXT: GrabAds’ Ken Mandel on making the most of out of retail media networks for SEA marketers
Posted on November 11, 2024
by Teddy Cambosa
To make the most of their RMN investments, Ken advises brands to be timely and relevant on said investments by leveraging insights from the rich first-party data obtained directly from user interactions within the platform ecosystem.
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