Category: Southeast Asia
Anand Roy brings with him more than 17 years of experience from Disney, working mainly with international markets.
The new animated web film by Petronas aims to portray the message of ‘love’ and finding ‘positivity’ during the pandemic.
Part of the forecast 2C2P and IDC made in the report concerns the rise of buy now, pay later platforms across SEA markets.
Data from Criteo unveils the top sales festivals in the region, in terms of retail sale and online traffic.
The campaign features the story of Nisha Thayananthan’s journey in discovering her ‘inner beauty’ amid the nation’s battle in the pandemic.
PH-based fintech Mynt is making its way towards a unicorn status, thanks to the latest funding it received.
The campaign selected customers from provinces where their businesses were promoted on billboards, out of home, and TV tie ins, among others.
Developed together with creative agency TBWA\Malaysia, the campaign plays off the warm greeting ‘lama tak jumpa’.
With Qualtrics, Aviva Singlife will be able to deliver premium financial services support and products aligned to the customers’ needs.
The marketing and ad leaders said it was not the first time the top e-commerce 'disappointed' with an ad.
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