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Category: Southeast Asia

Mega campaigns affect shopping behaviour: report
Mega campaigns key factor of shopping behaviour in SEA: report
Posted on March 29, 2022
by Carlo Sarabia
This report by Lazada and Milieu Insights found out that over 67 per cent of SEA shoppers now anticipate and participate in Mega Campaigns.
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DXP platform Magnolia opens up office in Indonesia
DXP platform Magnolia opens up office in Indonesia
Posted on March 29, 2022
by Teddy Cambosa
DXP platform Magnolia's expansion in Indonesia aims to deepen the company's stride in the Asia Pacific region.
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Media-Publishares-Damodaran-and-Trefilov
Media Publishares unveils new senior leadership elevations
Posted on March 28, 2022
by Jean Cabico
Natasha Damodaran and Alexander Trefilov will be based in Singapore and will report to Michael von Schlippe, Media Publishares’ president.
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airasia Super App rolls out new subscription plan SUPER+
airasia Super App rolls out new subscription plan SUPER+
Posted on March 28, 2022
by Teddy Cambosa
SUPER+ subscribers will be able to fly anywhere with unlimited flight redemption for the subscriber across all AirAsia airlines with flight codes AK, FD, QZ, Z2.
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igital bank UNObank rebrands as UNO Digital Bank ahead of Q2 launch
Digital bank UNObank rebrands as UNO Digital Bank ahead of Q2 launch
Posted on March 28, 2022
by Christian Calma
The new name emphasizes the bank's online presence. After rebranding to a new name and logo, the company's visual identity has been overhauled, with a fresh color palette and new iconography.
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iProspect-and-Traveloka
iProspect bags regional media mandate of Traveloka
Posted on March 25, 2022
by Jean Cabico
The mandate will see iProspect overseeing Traveloka's media planning and buying across Malaysia, Singapore, and the Philippines.
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denstu-SG-Happy-Marketer-Merkle
dentsu SG fully acquires digital marketing agency Happy Marketer
Posted on March 25, 2022
by Jean Cabico
This acquisition is part of dentsu’s continued realignment of its customer experience management (CXM) capabilities under Merkle.
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SAP launches digital innovation hub in Singapore
SAP launches digital innovation hub in Singapore
Posted on March 25, 2022
by Teddy Cambosa
The SAP Labs in Singapore will be the first in SEA for SAP with the aim of catalysing deep technology such as artificial intelligence.
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Grab PH turns the spotlight to food SMBs via ‘Indie Eats’
Grab PH turns the spotlight to food SMBs via ‘Indie Eats’
Posted on March 24, 2022
by Teddy Cambosa
With Indie Eats, Grab hopes to provide assistance to their vast community of small and local merchant-partners.
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2C2P partners with ShopeePay for increased digital payment options in SEA
2C2P partners with ShopeePay for increased digital payment options in SEA
Posted on March 24, 2022
by Teddy Cambosa
With ShopeePay as a payment option for 2C2P’s regional merchant network, businesses and retailers can accept cash-free payments seamlessly, manage and track their finances.
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