Manila, Philippines – In a bid to aid the growing number of food-related small businesses in the Philippines, Grab Philippines has launched a new program called ‘Indie Eats’, which aims to help merchant-partners amplify their presence on GrabFood and bring their offerings to the spotlight.
‘Indie Eats’ hosts a full roster of small and local merchant-partners that are perfect for every craving. Whether you’re looking for refreshing mango coolers to beat the heat from ‘Mango Series’, the hearty and comforting taste of lugaw (rice porridge) from ‘Lugaw ni Pinggoy’, or a quick bite of your favourite pastries from ‘Panaderia Pantoja’, Grab has you covered with its range of merchant-partners.
With Indie Eats, Grab hopes to provide assistance to their vast community of small and local merchant-partners. Those interested to onboard can partake in Grab’s upskilling seminars, providing training in building their brand and menu. This ensures that merchant-partners are able to improve their brand every step of the way.
All in all, the program also aims to inspire its merchant-partners to become the best brands they can be, and be on their way to exciting more consumers with their offerings.
Martin Luchangco, head of merchants and partnerships at Grab Philippines, said, “At Grab, we are always ready to provide support to our merchant-partners to ensure they are able to meet success and have a rewarding experience on our platform; in particular, small food businesses hold a lot of potential not just in Grab but in our local food industry as a whole. Indie Eats is just one of the many ways we want to help them in being discovered by more Filipinos, and reach success with us.”
