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Category: Southeast Asia

MARKETECH-PHOTOS
Shilla Travel Retail concession secures four-year contract extension at Changi Airport
Posted on October 9, 2023
by Aliza Carmona
Changi Airport Group (CAG) announced it will extend the tenancy of Shilla Travel Retail for the perfumes and cosmetics concession by four more years to continue providing passengers with a quality beauty retail experience.
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GoPro, Club Med renews partnership alongside creative content producers to showcase Club Med destinations 
Posted on October 6, 2023
by Gian Japsay
Club Med, the global in all-inclusive vacations at beach and mountain resorts, announced today its renewal of partnership to GoPro, the action camera designed for capturing and sharing global adventures. The GoPro Trident Crew is a strategic partnership that brings together a group of creative content...
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Globe’s Mynt announces full acquisition of ECPay
Globe’s Mynt announces full acquisition of ECPay
Posted on October 6, 2023
by Teddy Cambosa
As for Mynt, it is expected to better harmonise the capabilities of both ECPay and GCash. The acquisition will help GCash provide best-in-class services in the fintech space and further democratize financial access.
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Colgate launches #FreeYourSmile campaign to take initiative against smile shaming on World Smile Day 
Posted on October 6, 2023
by Gian Japsay
This initiative is important because of the benefits that smiles provide to society's health, mental well-being, and social cohesion. The region-wide campaign marks the start of Colgate's efforts to address this complex issue for society and promote tangible positive changes.
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Retail sector booms in Malaysia and Philippines while Singapore faces decline in hiring and job demands
Posted on October 6, 2023
by Aliza Carmona
The Southeast Asian markets Malaysia and the Philippines are seen to have its retail sector thrive with 63% and 45% in retail growth, while Singapore reports a -2% decline, new data from foundit has revealed
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MullenLowe TREYNA announces keys promotions alongside 45th agency anniversary
Posted on October 6, 2023
by Gian Japsay
MullenLowe TREYNA is celebrating its 45th anniversary and announces the key promotions across the board.
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Home services brand Helpling launches super app in Singapore, offers complete home service hub
Home services brand Helpling launches super app in Singapore, offers complete home service hub
Posted on October 6, 2023
by Brandon Yulolo
Through the super app, Helpling broadens their line-up of services to include elderly care and childminding services, in tandem with new home maintenance services like home organising, handyman and plumbing services.
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Around 59% of SG brands aim to use generative AI to improve workflow amidst continued lag of usage: reports
Posted on October 5, 2023
by Gian Japsay
According to recent Adobe research, Singaporean brands are attempting to improve operational efficiency through the implementation of technology solutions, with 70% focusing on improving workflow efficiency and 59% implementing generative AI. This is despite the fact that there has been an evident lag...
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Over 60% of platform workers in SG find fulfilment in their jobs, but majority demand better public treatment
Posted on October 5, 2023
by Aliza Carmona
Around 61.8% of platform workers enjoy platform work, but a staggering 81.4% of them agree that they should be treated with more respect, a survey by DPIA revealed.
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Premium OTT services could be an untapped opportunity in Indonesia for advertisers: report 
Premium OTT services could be an untapped opportunity in Indonesia for advertisers: report 
Posted on October 5, 2023
by Brandon Yulolo
Data given by AVIA and Mileu Insight suggested that amongst Indonesians, UGC and social media content garners more attention in audience engagement and advertising, but premium OTT has the best content according to 75% of respondents.  
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