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Category: Southeast Asia

Southeast Asians among top consumers of online short-form video content: report
Southeast Asians among top consumers of online short-form video content: report
Posted on April 24, 2025
by Fatima Baduria
We Are Social and Meltwater’s report reveals that SEA users consume more TikTok videos and reels over longer video content like vlogs. 
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Ford’s Raya campaign showcases unparalleled versatility when driving to return home
Ford’s Raya campaign showcases unparalleled versatility when driving to return home
Posted on April 24, 2025
by Teddy Cambosa
Tapping into the universally relatable chaos when it comes to retuning home for festive breaks, the ‘Ranger Ready, Raya Steady’ campaign builds on the exciting, hectic, and endearing moments that come from gathering everything that’s needed ahead of journeying to a special celebration with loved one...
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SPH Media unveils largest LED screen in Singapore’s CBD for OOH advertising
SPH Media unveils largest LED screen in Singapore’s CBD for OOH advertising
Posted on April 23, 2025
by Fatima Baduria
Omnichannel network SPH Media has unveiled the largest high-definition LED screen in Singapore’s Central Business District (CBD).
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BreadTalk collaborates with Anak for brand refresh
BreadTalk collaborates with Anak for brand refresh
Posted on April 23, 2025
by Fatima Baduria
Bakery brand BreadTalk is teaming up with brand practice Anak for its brand refresh.
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Sony Music Entertainment appoints Kevin Foo as managing director for SEA
Sony Music Entertainment appoints Kevin Foo as managing director for SEA
Posted on April 23, 2025
by Fatima Baduria
Sony Music Entertainment (SME) has named Kevin Foo its managing director for Southeast Asia (SEA), effective immediately.
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next 2025 jury article indonesia new
MARKETECH APAC’s inaugural NEXT Awards Indonesia reveals first jury lineup of top marketing leaders
Posted on April 22, 2025
by Aliza Carmona
Indonesia – MARKETECH APAC’s inaugural NEXT Awards Indonesia 2025 has announced its first set of jury members, featuring prominent figures in the country’s marketing industry.​ As the pinnacle of What’s NEXT in Marketing Series, the NEXT Awards celebrate innovation and excellence in marketing,...
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StarHub to host ‘Football for All’ Carnival to close Premier League season
StarHub to host ‘Football for All’ Carnival to close Premier League season
Posted on April 22, 2025
by Fatima Baduria
Telecommunications company StarHub is set to host the ‘Football for All’ Carnival to close the current Premier League season in Singapore.
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OMG Philippines boosts leadership team with new appointments
OMG Philippines boosts leadership team with new appointments
Posted on April 22, 2025
by Fatima Baduria
The media company has named Warren Armada as investment head and Maita Consulta as head of data and analytics.
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vinfast bengkel bos partnership indonesia
VinFast teams up with Bengkel BOS to expand EV service network in Indonesia
Posted on April 22, 2025
by Aliza Carmona
Vietnam – VinFast has entered a strategic partnership with Indonesian service provider PT Penta Artha Impressi (Bengkel BOS) to enhance customer service and support the growing adoption of electric vehicles (EVs) across the country. Under the agreement, 12 Bengkel BOS service workshops will be authorised...
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Havas Media Network appoints Pankaj Nayak as CEO in Singapore, president of Havas Media SEA
Havas Media Network Singapore names Kenny Yap as Havas Play CEO; appoints managing directors
Posted on April 21, 2025
by Fatima Baduria
Havas Media Network Singapore has appointed Kenny Yap as chief executive officer (CEO) of Havas Play as part of its series of leadership changes to advance growth.
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