Fei Siong Group brings Halal Chinese hawker concept Encik Tan to Malaysia

Kuala Lumpur, Malaysia – Singapore-based halal-certified hawker concept Encik Tan has officially entered the Malaysian market with the opening of its first outlet at Sultan Abdul Aziz Shah Airport.

The brand, which operates under Singapore’s Fei Siong Group, opened the new outlet on 6 May 2026 at Lot G17 of the airport. The launch marks the company’s first expansion into Malaysia, following the brand’s existing footprint of 21 outlets in Singapore and one in Jakarta.

Encik Tan focuses on halal Chinese-style hawker food aimed at providing accessible street food classics for Muslim diners and travellers. While the Malaysian outlet is currently in the process of obtaining halal certification in accordance with the requirements of Jabatan Kemajuan Islam Malaysia, the brand said its menu is prepared using halal-certified ingredients.

The outlet occupies about 1,800 square feet and can accommodate up to 50 seated diners. The space features a contemporary interior design with banquette seating, armchairs and tables, along with a backlit mural and open ordering counter reflecting the brand’s orange-and-white visual identity.

Encik Tan’s entry into Malaysia is being carried out through a partnership with Bake With Yen, a Malaysian baking supplies retailer that has been serving the country’s food and hospitality sector for more than three decades. The collaboration aims to support the brand’s expansion and operational scaling within the Malaysian market.

“Subang SkyPark presented a timely opportunity for Encik Tan to enter the Malaysian market – from the heart of Singapore to the heart of Kuala Lumpur – bringing heritage hawker flavours loved by the masses that is honest, nostalgic and full of comfort.” said Tan Kim Siong, Founder and Managing Director of Fei Siong Group.

“This opening kickstarts our regional expansion into Malaysia, with further outlets planned across key cities including Johor and Kuala Lumpur, in line with the Group’s broader long-term expansion ambitions.”

Founded in 2014, Encik Tan has built its reputation around familiar hawker dishes such as fishball noodles and chicken cutlet curry rice. The brand reports that more than 10 million bowls of its fishball noodles have been sold to date, along with over 1.5 million plates of chicken cutlet curry rice.

Looking ahead, Fei Siong Group said it aims to continue expanding Encik Tan across Southeast Asia, with future plans that may include markets such as Australia and the United Kingdom, as well as exploring ready-to-eat product formats.