Indonesia – MARKETECH APAC has unveiled the initial line-up of jury panel for the NEXT Awards Indonesia 2026, bringing together a cross-section of senior marketing, brand, and customer experience leaders to evaluate and recognise standout work shaping the future of marketing in Indonesia.
Now in its second edition in Indonesia and part of the broader NEXT Awards Series, the NEXT Awards Indonesia 2026 continues to celebrate excellence in marketing innovation, creativity, and effectiveness.
With a focus on “Shaping innovation, the future of marketing”, the programme highlights campaigns and initiatives that demonstrate how brands and organisations are evolving in response to a rapidly changing marketing landscape.
The awards serve as a key platform for Indonesia’s marketing ecosystem, providing brands, agencies, and tech organisations with an opportunity to showcase work that drives both creative distinction and measurable business impact in one of Southeast Asia’s most competitive markets.
This year’s jury brings together leaders from across manufacturing, technology, information, FMCG, retail, financial services, wellness and consumer brands. Their collective experience will be instrumental in identifying work that sets new benchmarks for marketing excellence in Indonesia.
The first set of jury members are as follows:
- Frisma Sari Esra Simatupang, Head of Marketing at Erajaya Active Lifestyle
- Maria Veronica Simanjuntak, Head of Marketing at Kohler Co.
- Kenny Kwanto, M.M., Chief Marketing Officer at Lion Parcel
- Arfindi Batubara, Marketing Director at Lixil
- Anggya Kumala, Marketing Director at Mondelēz International
- Patricia (Patty), Marketing Director at Oriflame Cosmetics
- Bianca Febriani, Marketing Director at PT Kanmo Retailindo (Kanmo Group)
- Bobby Suadi, Vice President of Marketing at Prudential
- Bagus Erlangga, Corporate Marketing Director at Samsung Electronics
- Nuning Wahyuningsih, Marketing Director at Unilever Foods
The NEXT Awards Indonesia 2026 presents a total of 49 categories, encompassing standout campaign executions; agency excellence; and individual and team accomplishments, as well as the highly sought-after Brand, Agency, and MarTech Grand Prix distinctions.
The Grand Prix awards spotlight the leading brands, agencies, and technology providers that achieve the highest cumulative scores across various award segments. All scores submitted by the judging panel will be carefully reviewed and validated by the head of the jury, who holds final authority in confirming the official list of finalists and winners.
A distinctive feature of the NEXT Awards is its tournament-style structure. Winners of Bronze, Silver, and Gold from Indonesia will have a chance to advance to the NEXT Awards Asia-Pacific 2026, where they will compete against other markets across the region.
This structure ensures that Indonesia’s strongest marketing work is elevated beyond the local stage, giving winners the opportunity to benchmark their excellence against the best campaigns and strategies across Asia-Pacific.
Building on the success of its first Indonesian edition and previous editions across Malaysia and the Philippines, as well as the Asia-Pacific grand finale held in 2025, the NEXT Awards continues to expand its footprint as a regional benchmark for marketing excellence.
The NEXT Awards Indonesia 2026 gala night is scheduled to take place in August 2026.
NEXT Awards 2026 also accepts entries from Malaysia, the Philippines, Thailand, Hong Kong, and Singapore and the rest of the Asia Pacific.
For nominations, sponsorship, or judging enquiries, interested parties may visit the official website or contact MARKETECH APAC’s Awards Team at [email protected].
