COCO PR secures Devialet mandate to drive brand growth in Singapore

Singapore – COCO PR & Communications Agency has been appointed strategic communications partner for Devialet in Singapore, following a competitive pitch as the luxury audio firm steps up its presence in the city-state.

The year-long retainer will see the agency handle brand building and campaign execution, with a focus on expanding awareness in a market where premium tech and design increasingly intersect.

The mandate covers a mix of experiential and media-led work, including pop-ups, immersive audio showcases, partnerships, and press engagement—part of a broader effort to reach new audiences and accelerate growth locally.

For Devialet, known for blending acoustic engineering with industrial design, the push reflects a continued effort to translate its global reputation into stronger local traction. 

The French firm has built its brand on proprietary technologies and a portfolio spanning amplifiers, speakers, soundbars, and wireless earbuds.

Shanthi Jeuland, Managing Director at COCO PR, said, “Partnering with a visionary brand like Devialet is an exciting opportunity for us. We look forward to applying our extensive track record in managing luxury lifestyle brands within Singapore and the broader regional market to amplify Devialet’s presence through storytelling and activations that truly connect with the modern consumer.”

Founded in Paris, Devialet has amassed more than 250 patents and over 100 international awards, and has leaned on partnerships across industries—from aerospace to automotive—to extend its reach.

COCO PR, headquartered in Singapore, has built its client base around luxury and lifestyle brands across Asia-Pacific, positioning itself at the intersection of local insight and regional scale.