Tag: Mandate
![[Agency Appointment] Grayling x Lazada SG](https://marketech-apac.com/wp-content/uploads/2026/05/Agency-Appointment-Grayling-x-Lazada-SG.jpg)
Singapore – Grayling has been appointed to handle public relations for Lazada in Singapore, as the ecommerce giant doubles down on brand trust and consumer engagement in one of Southeast Asia’s most competitive digital retail markets. The mandate places Grayling in charge of strategic communications...
![[Appointment] KFC & Pizza Hut x WPP](https://marketech-apac.com/wp-content/uploads/2026/04/Appointment-KFC-Pizza-Hut-x-WPP.jpg)
Singapore – WPP Media has secured the integrated media mandate for KFC Singapore and Pizza Hut Singapore, following a competitive pitch, tightening its grip on one of Southeast Asia’s most aggressive advertising sectors. The win hands WPP Media responsibility for media strategy, planning, and buying...
Singapore – COCO PR & Communications Agency has been appointed strategic communications partner for Devialet in Singapore, following a competitive pitch as the luxury audio firm steps up its presence in the city-state. The year-long retainer will see the agency handle brand building and campaign...
Singapore – Singapore-based creative agency Tilt, part of HM International Holdings Limited, has been appointed by MSIG Insurance (Singapore) following a competitive pitch. Under the retainer, Tilt will lead the creative direction for MSIG’s year-long marketing campaigns, producing digital assets including...
Singapore – Global brand practice Anak has been appointed to develop the brand strategy and launch campaign for the soon-to-be-established National Space Agency of Singapore (NSAS), following a competitive public tender in 2025. The appointment was announced at the inaugural Singapore Space Summit...
Singapore – GrowthOps Asia has been appointed as the lead creative, social media, and SEO agency for Volkswagen Singapore, following a competitive pitch concluded in December 2025. GrowthOps will support Volkswagen Singapore’s always-on brand presence and upcoming vehicle launches, with a mandate to...
Singapore — KFC Singapore has appointed Maker Lab as its full-service integrated creative and social agency under a three-year contract. The move sees Maker Lab embed a specialist team of content creators, strategists, designers and performance specialists directly into KFC Singapore’s operations,...
The appointment comes as LEGOLAND Malaysia continues to position itself as a must-visit destination for immersive, play-fuelled experiences that spark curiosity, foster creativity, and bring families together.
Following the acquisition of Bliss and the whole range of drinking and spoonable yoghurt, Lactalis currently faces the challenge of becoming a top-of-mind brand in the highly competitive yoghurt category.
Accenture Song, The Monkeys and Droga5 have been appointed by Tourism Australia to provide the agency with creative and digital services for five years from July 2024, structured as a three-year initial contract with options for two further one-year extensions.
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