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Category: Technology

Nine deepens Mantis partnership to boost brand-safe inventory and contextual targeting
Nine deepens Mantis partnership to boost brand-safe inventory and contextual targeting
Posted on January 21, 2026
by Teddy Cambosa
The renewed agreement will see Nine continue to use Mantis’s technology across its news, lifestyle, sport and entertainment content, while also exploring deeper integration within its app environments, including the GoodFood app.
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ChatGPT phone
OpenAI brings ads to ChatGPT with launch of ‘Go’ subscription
Posted on January 20, 2026
by Melissa Reyes
Singapore – OpenAI has recently announced the global rollout of ChatGPT Go, a low-tier subscription for its AI chatbot service. The launch is accompanied by ads testing in the free and Go versions of ChatGPT for users in the US. In its announcement, OpenAI said the introduction of ads would help make...
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Hakuhodo expands AI-driven ‘Virtual Sei-katsu-sha’ platform to international markets
Hakuhodo expands AI-driven ‘Virtual Sei-katsu-sha’ platform to international markets
Posted on January 20, 2026
by Teddy Cambosa
According to the company, the solution can continuously generate a broad and evolving set of virtual personas that reflect diverse sei-katsu-sha types across more than 20 countries and over 30 languages.
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flydubai adopts Amperity to enhance customer data management
flydubai adopts Amperity to enhance customer data management
Posted on January 20, 2026
by Teddy Cambosa
This collaboration brings together flydubai’s customer experience vision with Amperity’s advanced data and intelligence platform to connect traveller insights in real time, enabling deeper personalisation and more meaningful engagement across the entire journey.
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VIOOH partners with Atmosphere TV to expand programmatic access to place-based streaming inventory
VIOOH partners with Atmosphere TV to expand programmatic access to place-based streaming inventory
Posted on January 16, 2026
by Teddy Cambosa
Announced on 15 January 2026, the partnership enables advertisers using VIOOH’s digital out-of-home (DOOH) supply-side platform to access Atmosphere TV’s network of more than 60,000 venues, which collectively generate over one billion monthly impressions.
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Disney AI
Disney powers advertising performance with AI-led data and measurement tools
Posted on January 12, 2026
by Sharona Nicole Semilla
California, United States — Disney has expanded its advertising ecosystem with new data, AI, and measurement capabilities designed to give brands deeper insight, connected measurement and more effective optimisation across live sports and streaming environments. The company outlined how advanced analytics,...
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Havas unveils AVA LLM platform, expanding secure AI tools access across global network
Havas unveils AVA LLM platform, expanding secure AI tools access across global network
Posted on January 8, 2026
by Teddy Cambosa
AVA is scheduled to begin rolling out in spring 2026, with capabilities being introduced progressively across Havas teams and later extended to client partnerships.
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ADJOE x LINE
adjoe partners with LINE to scale rewarded advertising in Taiwan
Posted on January 7, 2026
by Sharona Nicole Semilla
Mobile advertising company adjoe has partnered with LINE to scale rewarded advertising in Taiwan, embedding its Playtime experience into the LINE POINTS ecosystem used by more than 94% of the market’s population. The collaboration combines adjoe’s performance-led rewarded advertising technology with...
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OPENX BUILD
OpenX introduces OpenXBuild to give advertisers real-time control over programmatic performance
Posted on January 7, 2026
by Sharona Nicole Semilla
New York, United States — OpenX Technologies has introduced OpenXBuild, a new software suite aimed at giving advertisers greater real-time control over how programmatic media performs. As brands and agencies push to cut waste, it reduces latency and brings decision-making closer to supply. Set against...
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DoubleVerify launches new solution to improve brand alignment, performance for CTV
DoubleVerify launches new solution to improve brand alignment, performance for CTV
Posted on January 7, 2026
by Teddy Cambosa
The launch comes as streaming continues to grow rapidly, with advertisers allocating increasing budgets to ad-supported streaming environments.
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