Category: Technology
Sydney, Australia – Amazon Ads and Spotify have teamed up to deepen their foothold in Australia’s fast-growing programmatic advertising market, linking retail data with streaming audiences in a single buying pipe. The tie-up allows advertisers in Australia to access Spotify’s audio and video inventory...
Bangkok, Thailand – Thai telecommunications provider AIS has launched “AISpace,” an AI hub designed to streamline access to a range of AI-powered tools, including SparkChat, Alisa AI, Microsoft 365 Copilot, and Google Gemini. The platform was introduced under the theme “An AI hub for Thai people,” highlighting...
Banyan is now available to brands, agencies, and marketing teams looking for a unified campaign intelligence platform for transit advertising campaigns.
Singapore – Singtel has entered into a strategic partnership with AI platform Sierra to enhance customer engagement across its operations. Voice-based AI agents for outbound sales are also expected to be rolled out. Singtel Singapore said it plans to expand AI capabilities across additional departments,...
The company said this would help organisations deliver compliant and AI-ready customer and citizen experiences without moving data outside Singapore.
United States – Smartly has announced an integration with Amazon DSP that enables advertisers to extend their video campaigns to Amazon’s premium connected TV (CTV) inventory, including Prime Video, Fire TV, and third-party publisher inventory. The company said the integration responds to increasing...
Singapore – Commerce media firm Criteo is pushing its chips onto conversational AI, becoming the first advertising technology partner to integrate with OpenAI’s advertising pilot in ChatGPT in the United States. The tie-up links Criteo’s demand-side platform to ads appearing in the Free and Go versions...
Hanoi, Vietnam – Vietnam took a regional first on 1 March by bringing a wide-ranging artificial intelligence law into force, regulating the use, development, and deployment of AI systems across the country, as AFP reported. The National Assembly approved the legislation in December, framing AI oversight...
South Korea – Tourists and locals in South Korea may finally get fully functional Google Maps after the government conditionally approved the transfer of high-precision map data abroad. The move comes under strict conditions designed to protect national security. The Ministry of Land, Infrastructure...
The companies said the initiative will leverage WPP’s agentic marketing platform, WPP Open, to create a connected and privacy-safe approach to marketing transformation.
