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Category: Technology

Metro Pacific Tollways’ MPT Mobility acquires AXA Partners’ AACI
Metro Pacific Tollways’ MPT Mobility acquires AXA Partners’ AACI
Posted on August 17, 2023
by Teddy Cambosa
This strategic move reinforces MPT Mobility Corporation’s commitment to improving the mobility landscape in the country by providing comprehensive technology-based solutions which address transport and mobility challenges and enhance the travel experience of motorists and commuters.
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Zalora announces integration of generative AI technology to enhance customer experience
Posted on August 16, 2023
by Aliza Carmona
Online fashion and lifestyle retail company Zalora, a part of Global Fashion Group (GFG), is adopting generative AI technology with the launch of its proprietary platform-as-a-service integration (PaaS) of OpenAI, TITAN.
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Majority of commuters in APAC prefer public transports with integrated payment solutions: report
Majority of commuters in APAC prefer public transport with integrated payment solutions: report
Posted on August 16, 2023
by Brandon Yulolo
The study surveyed commuters across Australia, Indonesia, Japan and Singapore, with 96% of respondents expecting public transport providers to offer contactless payment methods, and 65% of respondents likely to use a contactless payment option for their public transport needs.
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Kiat Lim, Cristiano Ronaldo team up to unveil new second-screen experience for football fans
Posted on August 15, 2023
by Aliza Carmona
zujuGP, a digital football platform managed by businessman Kiat Lim and fronted by global football superstar Cristiano Ronaldo, has officially launched ‘Kickoff by Zuju’, a first-of-its kind, real-time second-screen fan experience that enables fans to play along during a live football match.
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IAS announces exclusive partnership with X for brand safety, suitability optimisation controls
IAS announces exclusive partnership with X for brand safety, suitability optimisation controls
Posted on August 10, 2023
by Teddy Cambosa
IAS will now provide valuable third-party affirmation that brands running ads on X are appearing in brand safe and suitable environments as defined by the Global Alliance for Responsible Media (GARM) framework.
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Xsolla partners with AppsFlyer to provide support data-driven insights for game developers 
Posted on August 10, 2023
by Aliza Carmona
Global video game commerce company Xsolla announces a partnership with B2B SaaS and marketing technology company AppsFlyer to streamline cross-platform data-driven insights for game developers.
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Rise in digital ad spend, programmatic video to dominate advertising: report
Rise in digital ad spend, programmatic video to dominate advertising: report
Posted on August 9, 2023
by Brandon Yulolo
In the report, Quantcast found out that key challenges and barriers were the need to prove return of investment (ROI)/performance and effectiveness, while personalising ads and finding new audiences amidst the global economic downturn.
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Twilio to incorporate customer-aware generative AI via OpenAI
Twilio to incorporate customer-aware generative AI via OpenAI
Posted on August 8, 2023
by Brandon Yulolo
Through this integration, Twilio clients will be able to use OpenAI's GPT-4 model to fuel new generative capabilities in ‘Twilio Engage’, the company's multichannel marketing solution built on the segment customer data platform, as a result of this integration. 
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SnapLogic debuts generative integration solution ‘SnapGPT’
SnapLogic debuts generative integration solution ‘SnapGPT’
Posted on August 7, 2023
by Teddy Cambosa
SnapGPT’s ease of use allows enterprises to eliminate costly IT backlogs and accelerate the development of new business processes, all in a secure environment. Moreover, SnapGPT is a combination of large-language models, proprietary AI-powered integration automation and data and security controls.
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Shiseido Americas teams up with Amperity to enhance digital CX
Shiseido Americas teams up with Amperity to enhance digital CX
Posted on August 3, 2023
by Brandon Yulolo
As consumer shopping preferences and behaviours evolve, Shiseido Americas will be using the assistance of Amperity in bringing a comprehensive solution to managing multiple data sources across its various brands to advance their marketing goals. 
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