Category: Technology
Global data and measurement-driven media agency Essence's Sonali Malaviya has been promoted as the new managing director for its India team.
The funding received by Affable.ai will help empower them to bolster their influencer marketing platform to a wide array of clients globally.
The acquisition will help Bambuser and Relatable combine their business forces in bringing offerings to clients on live shopping solutions.
Aleta Planet and Fooya, through the joint venture AP Studios, will help Singaporean businesses equip with tools that will cater to the reopening of the China market.
Global ad verification agency IAS has released its first manga series to promote ad verification awareness among Japanese marketers.
The new tool by Oracle responds to the growth of brands engaging in in-game ads as part of their marketing endeavors.
Despite the great importance of data, Talend notes that in its survey, most APAC leaders are challenged with the saturation of data in their business.
SoftBank will help ADS continue its data-led AI marketing developments for the greater benefit of enterprise clients in Asia Pacific.
The partnership will see PTBC leveraging Perx Technologies’ marketing platform to deliver gamified engagements that reward customers.
Through the partnership Integral Ad Science and dentsu aims to take Total Visibility to advertisers wanting to keep track of their campaigns.
