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Category: Southeast Asia

Emplifi-Social-Media-Emoji-Brand-Usage
What are the most-used emojis by SG brands on social media?
Posted on July 16, 2021
by Teddy Cambosa
Emplifi's emoji findings comes in observance of World Emoji Day, and proves a new element brands use on social media.
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Survey shows shoppers more likely to try a new brand during a mega sale event
Survey shows shoppers more likely to try a new brand during a mega sale event
Posted on July 16, 2021
by MARKETECH APAC
Mega sales events have surpassed its own nature. On e-commerce, said type of 'event' has become a celebration of consumers' buying power.
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Danone-Malaysia-Shopee-Regional-Campaign
F&B company Danone to inspire healthier choices with Shopee regional campaign
Posted on July 16, 2021
by Teddy Cambosa
Danone will kick its Shopee regional campaign in Malaysia, in line with the upcoming 'Super Brand Day'.
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Giftee-Malaysia-Mekong-Communications-Vietnam-Venture
Giftee MY, Mekong Communications announce joint venture in Vietnam
Posted on July 16, 2021
by Teddy Cambosa
The new joint venture Giftee Mekong will tap into Vietnam's expanding retail and F&B market for servicing
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tiktok gov sg
TikTok urges Singaporean youths to get vaccinated via Gov.sg tie-up
Posted on July 16, 2021
by Jean Cabico
TikTok encourages the Singaporean youths to get vaccinated through Gov.sg's vaccine education campaign, #IGotMyShotSG.
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YouTube-Works-Awards-Philippines-Winners
First-ever YouTube Works Awards in PH unveils winners
Posted on July 15, 2021
by Teddy Cambosa
From outright tongue-in-cheek ads to inspiring campaigns, here are the first-ever winners of the YouTube Works Awards in the Philippines.
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pizza hut dentsu my
Dentsu Malaysia bags remit for Pizza Hut's media services
Posted on July 15, 2021
by Jean Cabico
Dentsu Malaysia has been tapped by Pizza Hut to handle its overall media businesses, in an aim to drive sustainable business growth.
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Suzuki Cup sportfive x oppo
OPPO bolsters sports marketing, jumps in to be official smartphone of AFF Suzuki Cup 2020
Posted on July 15, 2021
by Jean Cabico
Smartphone brand OPPO has announced its sponsorship debut with AFF Suzuki Cup 2020, signing up as the event's official smartphone partner.
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SG-based Opal to offer short-term financing solutions via Funding Societies tie-up
SG-based Opal to offer short-term financing solutions to SMEs via Funding Societies tie-up
Posted on July 14, 2021
by MARKETECH APAC
Opal has partnered with Funding Societies which specializes in short-term financing solutions to SMEs.
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Edemama-Mom-E-commerce-Philippines-Funding
Filipino mom-centric e-commerce edamama raises US$5m to boost operations
Posted on July 14, 2021
by Teddy Cambosa
Edemama will use the funds from the investment round to empower the company's operations nationwide.
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