Category: Marketing
Hongkongers can participate by pointing their phone towards the HSBC Main Building, selecting the seed that befits their wish and tossing it towards the building to add their ‘blossom’ to the ‘HSBC Wishing Tree for 7,000,000.’
Veronica Ong will help in strengthening Broadsign’s partner offering and growing its portfolio of its clients across the region.
In his new role, Malolos will be responsible for re-shaping PayMongo's plans for the company’s next phase of growth. He will be also leading the efforts to ensure the company’s success by implementing a broad range of transformation initiatives.
As part of the network, CJ Worx will be bringing its expertise in creative content and digital transformation to the table, strengthening Stagwell's ability to serve brands in Asia-Pacific with top-notch digital creativity.
Jane Ng and Paromeeta Mathur Banerjee will be bringing their 18 and 20 years of experience in the insights industry, respectively.
Matt Lynch will take on the role of chief executive officer for the EMEA region to accelerate growth across Europe.
From being a client service director of VMLY&R, Tout will now work as the managing partner of the agency.
The CNY film features the theme of culture and heritage as an important part of every individual’s roots and identity.
Initiative keeps its media business remit for energy firm Jemena. Meanwhile, MBCS which is also under IPG Mediabrands, joined the partnership after expanding its creative remit to the said brand.
The amendments are in response to the ASCI's survey revealing that 80% of consumers do not notice disclaimers in ads.
