Category: Marketing
Multinational food and beverage company Universal Robina Corporation (URC) has named Karen Ong its chief marketing officer to spearhead its brands’ push in the region.
Specially created for International French Fry Day, the McDonald’s Fan Fries Meal is a limited-time McValue Meal that celebrates fans’ endless love for fries.
Google Cloud has appointed Jennifer Ligones as country manager in the Philippines, leading its operations in the market.
The marathon challenge invites women to enjoy the exhilarating world of pickleball while sampling Safi’s wide range of products to feel fresh, and unstoppable.
Singapore – Brands are emerging as key enablers of consumer happiness, as a new report by Collinson International reveals a growing reliance on loyalty rewards and benefits to access unique, life-enhancing experiences. The shift is particularly evident in Asia Pacific, where 81% of respondents said they...
The Philippine Amusement and Gaming Corporation (PAGCOR) and the Ads Standards Council (ASC) are set to sign a Memorandum of Agreement to regulate online gambling platforms’ advertisements.
The jury panel, composed of esteemed Malaysian marketing experts, will lend their deep industry knowledge and perspectives to evaluate entries across a wide range of categories.
Hong Kong – KFC Hong Kong has once again joined forces with iProspect Hong Kong to launch a new collaboration, reimagining the legendary Japanese anime ‘Gundam Wing: Endless Waltz’ as part of the franchise’s 30th anniversary celebration. Titled “Take a Break. Enjoy the Endless Crispy,” the campaign builds...
Cindy has extensive experience as a leader in the technology, telecommunications, media, entertainment and creative industries gained at world-leading brands.
Lifestyle platform XiaoHongShu, also known as RedNote, has appointed Meetsocial as an official partner.
