Category: Marketing
Hong Kong – DFI Retail Group, the operator of Wellcome, Mannings, and 7-Eleven, is reportedly preparing staff layoffs as part of efforts to sustain its business amid rising retail costs. According to the South China Morning Post, CEO Scott Price informed employees in an internal email that the company...
Malaysia — Malaysian specialty coffee chain ZUS Coffee has officially entered the Thailand market, opening two new outlets in Bangkok as part of its ongoing Southeast Asia expansion strategy. The new stores are located at Varnit Place Aree, a popular lifestyle hub, and Baan Kampu Asoke on Sukhumvit 21...
Google has admitted liability and agreed to jointly submit with the ACCC that it should pay a $55 million penalty, subject to the Court’s decision on whether the proposed penalty and other orders are appropriate.
Manila, Philippines — The Department of Information and Communications Technology (DICT) announced on Wednesday the permanent cessation of Real Money Gambling (RMG) advertisements on social media platform TikTok, starting tomorrow, August 22. According to DICT Secretary Henry Aguda, the video-platform...
Singapore — Thrifting sweeps the Asia-Pacific region as the latest report from Pinterest recently shows that Gen Z is driving a global shift toward vintage, secondhand, and upcycled finds, reshaping not only fashion but also home and lifestyle aesthetics. Across Asia-Pacific, the appetite for thrifting...
Singapore – Building a lasting career in marketing requires not only mastery of craft but also the courage to embrace reinvention. For Eugene Lee, now vice president and chief marketing officer (CMO) for APAC at CHAGEE, his journey from stewarding one of the world’s most iconic brands to shaping a rising...
Bangkok, Thailand — Thai food brand Roza has teamed up with VML Thailand to launch the Ready Bag, a new emergency relief solution designed to provide practical, nutritious, and culturally-inclusive meals for disaster-hit communities. The initiative reimagines traditional relief bags, which often contain...
Hong Kong – Fast-fashion giant Shein Group is reportedly considering moving its headquarters back to China as it seeks Beijing’s approval for a planned Hong Kong initial public offering (IPO). According to a Bloomberg report citing people familiar with the matter, Shein—currently headquartered in Singapore—has...
Mumbai, India – Havas Media India, the media agency of Havas Media Network named Sonal Jadhav its new managing partner for Western region to strengthen its ongoing leadership strategy in the western market. With nearly two decades of experience since joining Havas Media, Jadhav has specialised...
Singapore – Advertising agency Zoo Group has secured new mandates across digital, social, audio, and B2B from the Ministry of Culture, Community, & Youth (MCCY), People’s Association (PA), Land Transport Authority (LTA), and Johnson Controls International (JCI). Under the MCCY mandate, Zoo Group...
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