Category: Global
Advertisers looking to target Chinese-language audiences in the US, UK, Canada, Malaysia, Singapore, Australia, Japan, Taiwan, Hong Kong, and New Zealand will be able to take advantage of StackAdapt's offering.
Lamborghini’s revamped corporate identity to better reflect ‘brave and unexpected’ values of company
Automobili Lamborghini has announced a revamp to its historic logo, which stems from a new strategic approach aimed at aligning the brand's visual identity with its core values of "bravery," "unpredictability," and "authenticity."
The commissioning team at BBC Studios Social is inviting independent producers of all sizes and backgrounds to propose unique short-form proposals. These concepts strive to broaden and improve existing intellectual properties (IP), captivate devoted fans, and capture the attention of new audiences across...
With the introduction of Fillboard, a customised ad format by Bonzai, marketers can draw in and retain users without interfering with their enjoyment of the website's content. Advertisers looking to create distinctive and impactful campaigns are empowered by this technology.
Compliant with the Global Alliance for Responsible Media (GARM) guidelines, the newest product offers marketers the benefit of independent verification together with reliable and open industry data. Frame-by-frame analysis of images, audio, and text is used in IAS's Total Media Quality solution to provide...
Accenture intends to include Adobe Firefly Custom Models in its Accenture Song marketing services. With the help of this integration, clients will be able to use their proprietary data and brand guidelines to train customised models with the industry-specific insights that are needed. Designed for commercial...
With over two decades in global luxury brand building, storytelling and brand experience roles, he brings invaluable insights and expertise to this newly created global role and will be joining the group leadership team.
According to the report, around 61% of consumers perceive international merchants to be trustworthy, while around 65% expressed confidence in the security of their personal and financial information when buying from international merchants.
With this expanded capability, brands can showcase voices beyond employees, for any page or Showcase page they manage, and reach new audiences on LinkedIn.
The solution negates the need for the weeks of planning and deliberation that are commonly associated with building consumer intelligence. The service amplifies speed to market by delivering detailed, granular insights in real-time and in natural language.
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