Category: Global
With the introduction of Fillboard, a customised ad format by Bonzai, marketers can draw in and retain users without interfering with their enjoyment of the website's content. Advertisers looking to create distinctive and impactful campaigns are empowered by this technology.
Compliant with the Global Alliance for Responsible Media (GARM) guidelines, the newest product offers marketers the benefit of independent verification together with reliable and open industry data. Frame-by-frame analysis of images, audio, and text is used in IAS's Total Media Quality solution to provide...
Accenture intends to include Adobe Firefly Custom Models in its Accenture Song marketing services. With the help of this integration, clients will be able to use their proprietary data and brand guidelines to train customised models with the industry-specific insights that are needed. Designed for commercial...
With over two decades in global luxury brand building, storytelling and brand experience roles, he brings invaluable insights and expertise to this newly created global role and will be joining the group leadership team.
According to the report, around 61% of consumers perceive international merchants to be trustworthy, while around 65% expressed confidence in the security of their personal and financial information when buying from international merchants.
With this expanded capability, brands can showcase voices beyond employees, for any page or Showcase page they manage, and reach new audiences on LinkedIn.
The solution negates the need for the weeks of planning and deliberation that are commonly associated with building consumer intelligence. The service amplifies speed to market by delivering detailed, granular insights in real-time and in natural language.
The marketplace for the programme’s NFT selection will officially move to Nifty, another NFT marketplace. Moreover, its official Discord server was closed on March 19.
Yu's new position includes growing COMCO's Experience+ division and fortifying the group's flagship brands, New PR and Smart Social. Services include events, branding, advertising, and special media executions are the main areas of focus for this sector.
Ogilvy One announces new multiple global leadership and launches next-generation services targeted at cultivating more partnerships through purposeful design. Ogilvy uses a strategy to develop partnerships that deliver business, brand, and customer value, guided by creativity, powered by data, and augmented...
