Category: Global
Moreover, Netflix will also expand its buying capabilities to include The Trade Desk, Google's Display & Video 360, and Magnite who will join Microsoft as the main programmatic partners for advertisers.
The brand refresh aims to capture the vibrant, youthful spirit of the company and appeals to Gen Z around the world–seeking opportunities to create and celebrate in their everyday lives.
Building on two decades of advertising experience from Expedia Group Media Solutions, the travel media network leverages its first-party traveller intent and purchase data, so advertising partners reach even more travellers across the purchase journey.
In this newly created global role, LaFond-Dufour will be in charge of all of the group's ESG commitments, including Publicis' ambitious SBTi-approved climate targets and concrete action plans for diversity, equality, and inclusion. She will also be in charge of major initiatives, including Working with...
In his role at StackAdapt, Nelsen will lead a world-class team and take responsibility for all aspects of marketing, including product marketing, brand growth, digital strategies, communications, public relations, experiential marketing, and design.
XPO: The Mars Agency, the connected commerce company, has officially rebranded as Mars United Commerce to reflect its transformation into an enterprise-wide solutions partner for the commerce marketing industry.
For Gatorade, they are committed to help 2,500,000 teens across the world access the life-changing power of sport by 2030. Moreover, it promises to continue its mission to increase participation and to inspire future generations to get active.
Technology giant Meta, the parent company of Facebook and Instagram, has rolled out an expanded suite of new and enhanced generative AI advertising tools and features to help businesses grow.
Lemma’s new look and feel represents its continued commitment to innovation while reinforcing its position as a leading global omnichannel supply-side platform offering trust, transparency, control, and flexibility to its stakeholders.
Customer engagement platform Twilio has named Chris Koehler as its new chief marketing officer to drive global marketing strategy.
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