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Category: Global

honda-nissan-merger-suspension
Nissan reportedly suspends merger talks with Honda over growing differences
Posted on February 6, 2025
by Aliza Carmona
Months after announcing a possible major merger deal, Nissan is reportedly halting its $60b merger talks with Honda, a move that would have created the world's third-largest automaker.
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StackAdapt raises $235m to fuel global growth in programmatic advertising
Posted on February 5, 2025
by Aliza Carmona
StackAdapt has secured a $235m growth capital investment led by Teachers’ Venture Growth (TVG), the late-stage venture and growth arm of Ontario Teachers’ Pension Plan, with participation from Intrepid Growth Partners and four other investors.
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VaynerMedia taps Marcus Krzastek as president of international operations
VaynerMedia taps Marcus Krzastek as president of international operations
Posted on February 5, 2025
by Fatima Baduria
Creative and media agency VaynerMedia has named Marcus Krzastek as international president amidst its global expansion, effective immediately.
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Outbrain completes $900m acquisition of Teads, creating omnichannel outcomes platform
Posted on February 4, 2025
by Aliza Carmona
Outbrain Inc. has officially completed its acquisition of Teads, merging their branding and performance solutions to form an omnichannel outcomes platform for the open internet.
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We Are Social names Toby Southgate as new global group CEO
Posted on February 4, 2025
by Aliza Carmona
Former Forsman & Bodenfors CEO Toby Southgate has officially taken the helm as We Are Social’s global group chief executive officer, bringing his expertise in creative leadership to drive the agency’s global growth and innovation.
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Dentsu, Adobe team up to introduce ‘Adobe GenStudio dentsu+’ marketing ecosystem
Dentsu, Adobe team up to introduce ‘Adobe GenStudio dentsu+’ marketing ecosystem
Posted on February 3, 2025
by Teddy Cambosa
Underpinned by dentsu’s Merkury, the offering gives marketers the power to efficiently reach and engage audiences in a highly scaled and personalissed manner, driving more in-the-moment experiences and bringing consumers even closer to the brand.
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Yahoo DSP integrates IAB Tech Lab’s standardised labels for greater advertiser transparency
Posted on February 3, 2025
by Aliza Carmona
Yahoo DSP has announced that it is the first Demand Side Platform (DSP) to adopt IAB Tech Lab's standardised Data Transparency Labels, a move aimed at providing advertisers with clearer insights into audience data.
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Alibaba reveals new Qwen2.5 models in AI push, competing with industry leaders
Posted on January 31, 2025
by Aliza Carmona
Alibaba, the Chinese tech and e-commerce giant, has officially joined the AI race with the launch of Qwen2.5-VL, an open-source multimodal model that builds on the capabilities of its predecessor, Qwen2-VL.
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Google rolls out open-source marketing mix model Meridian for general availability
Google rolls out open-source marketing mix model Meridian for general availability
Posted on January 31, 2025
by Teddy Cambosa
This empowers them to make more accurate, data-driven decisions when measuring performance across diverse marketing channels, both online and offline.
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Louis Vuitton joins Formula 1, to become title sponsor of Australian GP
Louis Vuitton joins Formula 1, to become title sponsor of Australian GP
Posted on January 31, 2025
by Teddy Cambosa
This news follows the recent partnership between LVMH, the brand’s parent company, and Formula 1 as a global partner for 10 years beginning in 2025.
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