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Category: Featured

Qatar Airways
Qatar Airways ties up with Aussie creative agency Town Square for global marketing campaign
Posted on September 17, 2020
by MARKETECH APAC
Qatar Airways tasks Aussie ad agency Town Square to create a campaign that will encourage travelers to stopover at the country and explore.
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Dentsu Aegis Network
Dentsu Aegis Network expands APAC partnership with Philips’ consumer electronics business
Posted on September 17, 2020
by
Dentsu announces the expansion of its existing creative partnership in APAC with Philips' consumer electronics unit.
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AdEasy
Ad tech start-up AdEasy partners with radio station Astro Radio for exclusive ad space offer
Posted on September 16, 2020
by
Promotion partnership strives to provide offline advertising at a discounted fee with national and regional reach.
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Fire Fitness
Evolution Wellness’s boutique gym brand FIRE Fitness opens global licensing program
Posted on September 16, 2020
by
Malaysia-based gym boutique FIRE Fitness launched a licensing program for fitness entrepreneurs in Asia and beyond.
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LG SIGNATURE Olivia Palermo
LG SIGNATURE taps global style icon Olivia Palermo for digital campaign
Posted on September 15, 2020
by MARKETECH APAC
As LG SIGNATURE targets to reach millennials, the brand gets style icon Olivia Palermo onboard who’s built a substantive following among the youth.
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Singapore Tourism Board
Singapore Tourism Board, Klook launch S$2m domestic marketing partnership
Posted on September 14, 2020
by MARKETECH APAC
Through the partnership with STB, Klook will be launching special staycation bundles, inspiring locals to explore Singapore.
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Freelancers
Global services firm Aon, Singapore's Doerscircle partner to provide insurance solutions to independent workers in Asia
Posted on September 14, 2020
by MARKETECH APAC
The two companies aim to make insurance solutions closer to reach for the underserved entrepreneurs and freelancers.
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Dominic Powers
Dentsu Aegis Network names new head of business growth, solutions for APAC
Posted on September 14, 2020
by MARKETECH APAC
Dominic Powers was former CEO of Singapore-based ad tech company CtrlShift.
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Social media tools
For marketers: 7 reasons why you should leverage social marketing tools
Posted on September 11, 2020
by MARKETECH APAC
In today's rich digital environment, it is a sin as a marketer not to exploit analytical tools that are already freely available, to power up one's brand.
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Netflix
Netflix launches new content category “One Story Away”
Posted on September 11, 2020
by MARKETECH APAC
Netflix pays tribute to the power of storytelling, launches a new grouping of content that is based on the similar experiences and memories movies evoke in viewers.
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