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Category: Featured

GroupM’s tie-up with PH’s Tier One to make advertising more inclusive in esports
GroupM’s tie-up with PH’s Tier One to make advertising more inclusive in esports
Posted on May 21, 2021
by MARKETECH APAC
The field of advertising in esports has remained endemic sponsor-dominated, and the tie-up aims to make the practice more open to mainstream brands.
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Isentia-Health-Essential-Retail-Philippines-Study
PH retailers need to listen to socmed chatter to understand COVID-19 consumer behavior: study
Posted on May 21, 2021
by Teddy Cambosa
Health-related retail items are on the rise in demand in the Philippines, as Isentia notes to listen to the general populace on social media regarding feedback.
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Qoruz-Influencer-Search-Engine-Marketing-India
Qoruz launches India’s first-ever comprehensive influencer search engine
Posted on May 20, 2021
by Teddy Cambosa
Qoruz hopes that influencer marketing in India can be widely improved by the launch of its influencer search engine to ascertain organic reach.
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essence india new md
Essence elevates Sonali Malaviya as managing director of India unit
Posted on May 20, 2021
by Jean Cabico
Global data and measurement-driven media agency Essence's Sonali Malaviya has been promoted as the new managing director for its India team.
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Ketto.org-Crowdfunding-Platform-Eid-Il-Fitr-Campaign
Ketto.org’s latest Eid campaign stresses the message of ‘change starts with you’
Posted on May 20, 2021
by Teddy Cambosa
The Ramadan campaign by Ketoo.org embodies the message of the festivities about caring for one another.
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DonateKart-NEWJ-COVID-19-Campaign-Doctors-For-You
DonateKart, NEWJ team up in latest campaign for COVID-19 awareness in India
Posted on May 20, 2021
by Teddy Cambosa
NEWJ and DonateKart will collaborate in spreading word on its fundraising efforts in retrospect on the COVID-19 situation in India.
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TBWA India Weapon Vyas
TBWA\ India launches new data practice, unveils new appointment
Posted on May 20, 2021
by Jean Cabico
Headed by Vishwajit Vyas, the new data practice 'Weapon' by TBWA\ India aims to resolve key growth problems of today's organizations.
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yellophant digital x mezaya
Yellophant Digital bags integrated digital mandate for Mezaya
Posted on May 20, 2021
by Jean Cabico
Yellophant Digital has scored Mezaya's digital mandate, and was tasked to handle the brand's digital businesses.
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ATechnos-GoGames.Run-Gaming-As-A-Service-Platform
ATechnos launches gaming as a service platform for user and brand benefit
Posted on May 20, 2021
by Teddy Cambosa
ATechnos hopes that with their recent GAAS launch, they can help encourage other brands tap the gamification territory of brand campaigns.
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Au Small Finance Bank x iProspect
iProspect India takes helm of AU Small Finance Bank’s digital business
Posted on May 19, 2021
by Jean Cabico
Media agency iProspect in India has been appointed by commercial bank AU Small Finance Bank to be its news digital partner.
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