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Category: Featured

Bebas Drama_DANA_Indonesia
ID’s digital wallet DANA launches ‘No Drama’ campaign to reiterate three brand promises
Posted on August 16, 2021
by MARKETECH APAC
DANA is one of the top digital wallets in Indonesia. The campaign aims to engage young professionals that are at the height of their money management.
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Cebu Pacific Air GetGo to Go Rewards
Cebu Pacific migrates loyalty program ‘GetGo’ to ‘Go Rewards’
Posted on August 16, 2021
by Jean Cabico
'Go Rewards’ is a rewards program of the Gokongwei group that provides members deals and benefits from Cebu Pacific’s many partner brands.
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UBank-Consumer-Behavior-Spending-Australia
Average Aussie consumer spends AU$500 monthly on discretionary items: report
Posted on August 16, 2021
by Teddy Cambosa
According to the latest consumer behavior study made by UBank, men spend more surprisingly in contrast to women.
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Madison Media Vandana Ramkrishna
Madison Media elevates Vandana Ramkrishna to COO of Madison Media Ace
Posted on August 16, 2021
by Jean Cabico
Madison Media's Vandana Ramkrishna has been elevated to be the new chief operating officer for its business unit, Madison Media Ace.
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Nativex-TikTok-Marketing-Partner-Program-SEA
Ad platform Nativex joins TikTok’s Marketing Program in SEA
Posted on August 16, 2021
by Teddy Cambosa
Nativex is one of the few TikTok Marketing Partners that are present in the Southeast Asian region.
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MNC Group x SpotX
MNC Group ties up with Magnite’s SpotX to scale video monetization in Indonesia
Posted on August 16, 2021
by Jean Cabico
MNC Group specializes in media, finance, property, and natural resources, as well as transportation sectors.
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Hyun Bin_Lazada_LazMall
Hyun Bin is Lazada’s first LazMall regional brand ambassador
Posted on August 16, 2021
by MARKETECH APAC
Lazada amps up the regional presence of its in-app mall, LazMall.
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Knorr-Philippines-Campaign-Unilever-Nutrition
Knorr PH’s latest campaign spotlights importance of nutrition for one’s success
Posted on August 16, 2021
by Teddy Cambosa
The campaign, made by MullenLow TREYNA, is part of a larger nutrition awareness campaign by Knorr in the Philippines.
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myIOU Yuna IOUpay
IOUpay MY taps singer-songwriter Yuna as new face of BNPL service myIOU
Posted on August 16, 2021
by Jean Cabico
The myIOU app by IOUpay Malaysia has tapped international singer-songwriter Yuna to be its new brand ambassador.
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Digimind-Cryptocurrency-Social-Media-SEA
SEA report shows social media mentions of cryptos on uptick rate
Posted on August 16, 2021
by Teddy Cambosa
According to Digimind, cryptocurrency mentions are heightened in Southeast Asian nations, where the sector is active as well.
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