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Category: Featured

PDAX-and-Cignal-TV
Cignal TV, PDAX partner for UAAP Season 84
Posted on April 12, 2022
by Jean Cabico
PDAX will be featured in in-game premiums and other marketing campaigns of Cignal TV for the duration of the UAAP Season 84.
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TotallyAwesome launches programmatic solution targeting audiences under 18
TotallyAwesome launches programmatic solution targeting audiences under 18
Posted on April 12, 2022
by Christian Calma
TotallyAwesome Programmatic Playground enables advertisers to target under-18s in brand-safe surroundings.
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ChakaaChak-and-Infectious-Advertising
ChakaaChak’s latest campaign spotlights ‘ease’ of cleaning
Posted on April 12, 2022
by Jean Cabico
The campaign by ChakaaChak and Infectious Advertising portrays men doing house cleaning to create a well-balanced perception in the masses.
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United Entertainment Group launches APAC offering, appoints Si Philby as EVP
United Entertainment Group launches APAC offering, appoints Si Philby as EVP
Posted on April 11, 2022
by Teddy Cambosa
Si Philby brings over two decades of global creative experience to this role at UEG.
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Dentsu India names Arjuna Gaur as new chief creative officer
dentsu India names Arjuna Gaur as new chief creative officer
Posted on April 11, 2022
by Christian Calma
Gaur will be responsible for combining the experience of Dentsu Webchutney and dentsuMB to give clients with forward-thinking creative solutions.
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Crackdown on illegal streaming sites in Indonesia reaches 3,500 since 2019
Crackdown on illegal streaming sites in Indonesia reaches 3,500 since 2019
Posted on April 11, 2022
by Teddy Cambosa
The data by AVIA also showed traffic to all pirate sites in Indonesia was down by 75% as of January this year.
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PUBG-Nations-Cup-2022
PUBG Studios announces return of PUBG Nations Cup 2022 in Thailand
Posted on April 11, 2022
by Jean Cabico
The esports tournament PUBG Nations Cup 2022 by PUBG Studios will happen in Bangkok, Thailand from 16 to 19 June.
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Tremor International, Comscore team up to deliver programmatic CTV audience engagement
Tremor International, Comscore team up to deliver programmatic CTV audience engagement
Posted on April 11, 2022
by Teddy Cambosa
Both clients of Comscore and Tremor International will be able to leverage cookie-free pre-bid audience targeting across desktop, mobile and CTV.
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Indonesian SMEs lead APAC in business growth
Indonesian SMEs lead APAC in business growth
Posted on April 11, 2022
by Christian Calma
According to a CPA Australia report, Indonesian small businesses are outpacing their Asian-Pacific counterparts in business growth, in part because of their strong e-commerce penetration.
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data-ai-and-tiktok
TikTok the app to draw highest consumer spend globally: report
Posted on April 11, 2022
by Jean Cabico
The report by data.ai found that the major factor in TikTok’s recent rise to the top is its monetisation strategy.
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