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Category: Featured

Kyoko Matsushita appointed as CEO of WPP in Japan
Kyoko Matsushita appointed as CEO of WPP in Japan
Posted on April 27, 2022
by Teddy Cambosa
Kyoko Matsushita will be responsible for WPP’s business in Japan, strengthening its collective capabilities.
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smart-commerce-platform-shopline-to-expand-in-sg
Smart commerce platform SHOPLINE to expand in SG
Posted on April 27, 2022
by Christian Calma
The selection of Singapore as the new global headquarters for SHOPLINE was a unanimous decision among its senior leadership.
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Standard-Chartered-Hong-Kong-and-The-Sandbox
Standard Chartered HK forays into metaverse via The Sandbox tie-up
Posted on April 27, 2022
by Jean Cabico
Standard Chartered Hong Kong deems to be the first bank to acquire virtual land at The Sandbox metaverse’s Mega City district.
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Five ways marketers can satisfy their ‘sweet tooth’  in a cookie-less world
Five ways marketers can satisfy their ‘sweet tooth’ in a cookie-less world
Posted on April 27, 2022
by MARKETECH APAC
Brands are facing their biggest challenge yet — balancing customers’ desires for personalised interactions while fiercely protecting customer privacy.
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BigPay’s Raya ad invites to embrace the festivities genuinely
BigPay’s Raya ad invites to embrace the festivities genuinely
Posted on April 27, 2022
by Teddy Cambosa
Kuala Lumpur, Malaysia – Local fintech BigPay has launched its newest Raya-centric campaign which invites viewers to embrace the festive season amidst feeling that the tradition is ‘just a cycle’. The ad follows the protagonist Aliya, played by Bunga as a teenager who dreads Hari Raya and the traditions...
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Chris Gurney appointed as Virtue’s group creative director for SG hub
Chris Gurney appointed as Virtue’s group creative director for SG hub
Posted on April 27, 2022
by Teddy Cambosa
Chris Gurney joins Virtue’s Singapore regional hub to build and define the agency’s creative vision.
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zurich-launches-new-insurance-offerings-for-smes-in-nz
Zurich launches new insurance offerings for SMEs in NZ
Posted on April 27, 2022
by Christian Calma
Zurich's new insurance offering for SMEs aimed to address the problem of underinsured small enterprises in New Zealand.
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Thoughtworks-Vietnam
Tech consultancy firm Thoughtworks expands to Vietnam
Posted on April 27, 2022
by Jean Cabico
It reflects Thoughtworks’ wider effort to geographically diversify its business and meet service demand from clients in SEA and Australia.
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HubSpot partners with ticketing platform Humanitix
HubSpot partners with ticketing platform Humanitix
Posted on April 27, 2022
by Teddy Cambosa
HubSpot users can synchronise their contacts and ticketing information via the new Humanitix integration with HubSpot.
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kellogg's,-twba\-eleven-sydney-launches-vr-experience-set-'inside-the-human-gut'
Kellogg's, TWBA\ Eleven Sydney launches VR experience set 'inside the human gut'
Posted on April 27, 2022
by Christian Calma
Kellogg’s new virtual reality gaming experience ‘set inside the human gut’ teaches Australians the importance of fibre in maintaining a healthy gut.
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