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Category: East Asia

Mimi Poon appointed as new GM for IBM Hong Kong
Mimi Poon appointed as new GM for IBM Hong Kong
Posted on May 13, 2022
by Teddy Cambosa
In her new role, Mimi Poon will oversee IBM's business operations and strategic development in Hong Kong and Macau.
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Alcohol brand Asahi launches first-ever 3d billboard in Hong Kong
Alcohol brand Asahi launches first-ever 3D billboard in Hong Kong
Posted on May 13, 2022
by Christian Calma
As part of their global campaign 'Beyond Expected,' which aims to introduce consumers to modern Japan, Asahi and dentsu International Hong Kong created the first-ever 3D billboard of an alcoholic brand in Hong Kong.
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Lootex
Lootex partners with OneOffs for the first metaverse NFT fashion show in Taiwan
Posted on May 12, 2022
by MARKETECH APAC
The collaboration with Lootex and OneOffs is a step in the right direction for the first metaverse NFT fashion show in Taiwan.
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blockchain-firm-owlting-group-launches-global-b2b-cross-border-payment-service
Blockchain firm OwlTing Group launches global B2B cross-border payment service
Posted on May 11, 2022
by Christian Calma
OwlPay not only allows enterprises to integrate cash flow and information flow, but helps them achieve operational excellence without the need to build an internal payment infrastructure that costs extra time and effort.
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PilotTV Media selects Hivestack as its SSP partner in Taiwan
PilotTV Media selects Hivestack as its SSP partner in Taiwan
Posted on May 11, 2022
by Teddy Cambosa
Through this partnership, PilotTV will integrate their premium DOOH inventory into the Hivestack supply side platform (SSP). 
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7CAFE-Hong-Kong-Draw-Game
7-Eleven’s coffee brand 7CAFÉ now total to 600 stores in HK
Posted on May 11, 2022
by Jean Cabico
To celebrate the 600-store milestone of 7-Eleven’s 7CAFÉ in Hong Kong, the network has launched a series of promotions and activities.
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OOH media MTR launches programmatic trading offering
MTR launches programmatic trading offering
Posted on May 6, 2022
by Teddy Cambosa
MTR advertising is utilising this new technological media trading solution to meet the new expectations of its clients and to increase the competitiveness of MTR DOOH in the market.
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COVID-19 a double-edged sword among Taiwan's small businesses
COVID-19 a double-edged sword among Taiwan's small businesses
Posted on May 6, 2022
by Christian Calma
According to CPA Australia, small businesses in Taiwan are most likely to unlock hidden growth opportunities, while wreaking havoc on others during the pandemic.
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7-Eleven HK partners with Japanese denim brand to launch special PEANUTS merchandise
7-Eleven HK partners with Japanese denim brand to launch special PEANUTS merchandise
Posted on May 5, 2022
by Christian Calma
7-Eleven in Hong Kong has entered the world of fashion and launched a special PEANUTS merchandise in collaboration with Japanese denim label FDTML.
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Telco China Mobile Hong Kong launches online medical app 'Dr. HK'
Telco China Mobile Hong Kong launches online medical app 'Dr. HK'
Posted on May 4, 2022
by Christian Calma
China Mobile Hong Kong’s new online medical app ‘Dr. HK’ provides user’s with all-around online and offline services, and features including electronic health records, an online appointment for outpatient clinics, video consultation and medicine delivery.
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