Category: ANZ
Yarra Valley Water, a Victorian government-owned water corporation, has teamed up with Melbourne-based digital marketing agency SIXGUN to boost its website functionality and enhance data analysis capabilities.
Havas has announced its agreement to acquire Hotglue, an independent media agency and creative production company, as a strategic move to bolster its growth in the Australian market.
realestate.com.au, the commercial property website under REA Group, has partnered with creative agency 72andSunny to launch its 'Keep Moving' campaign, unveiling a fresh brand strategy and innovative creative platform.
Telecommunications company Superloop has launched its latest ad campaign in collaboration with Leo Burnett Australia and Zenith Australia, promoting its high-speed internet by cleverly aligning ad timings with famous sporting record speeds.
With a career spanning over two decades in the industry, Sebastian Vizor joins most recently from The Royals where he led the creative department after returning to Australia from Europe.
The partnership offers KINESSO clients increased transparency and visibility into the consumer journey, including whether or not a customer completes a purchase after adding items to their basket. It is a first-to-market worldwide solution across commerce partners, including Amazon. With a number of...
McDonald’s launches AI-powered ‘BootPursuit Challenge; campaign via DDB Sydney, Mango Communications
Those who want to enter must buy some Chicken McNuggets and locate one in the shape of a boot. They then scan the QR code on their pack after grabbing a McNugget. To access the entry form and scan the correct morsel, users can use the phone's camera to use the scanner app. This promotion is the first...
Cake.Shop, an adtech startup, has officially launched in Australia, offering brands and agencies innovative programmatic ad buying services that emphasise transparency and rich media creative ad targeting.
Accenture Song, The Monkeys and Droga5 have been appointed by Tourism Australia to provide the agency with creative and digital services for five years from July 2024, structured as a three-year initial contract with options for two further one-year extensions.
The UM national media planning team will be headed by Mellington. He will manage the national planning team and attend to the media planning requirements of UM's national clientele, focusing on clients located in Melbourne.
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