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Nando’s Malaysia drops a spicy new love anthem with a little help from the 90s
Marketing

Nando’s Malaysia drops a spicy new love anthem with a little help from the 90s

Set inside a Nando’s outlet, the video follows one such Nandoca as he pours his heart into the craft, surrounded by marinade, open flames, and the unmistakable energy of a kitchen that takes pride in its work.

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June 2, 2025
PepsiCo joins Formula 1’s growing list of official partners
Marketing

PepsiCo joins Formula 1’s growing list of official partners

Beginning in 2026, PepsiCo’s broader beverage and snack portfolio will be featured across all Formula 1 Grands Prix, with exclusive pouring and supply rights.

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May 30, 2025
CelcomDigi celebrates preservation of Bornean languages with new chatbot, campaign
Marketing

CelcomDigi celebrates preservation of Bornean languages with new chatbot, campaign

The initiative was launched in conjunction with Gawai Dayak and Pesta Kaamatan, major harvest festivals celebrated in East Malaysia, as a tribute to the cultural richness of the region.

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May 30, 2025
Think global, speak local: latest webinar to delve into strategies for regional communication success
Marketing

Think global, speak local: Latest webinar to delve into strategies for regional communication success

Done in partnership with Sinch, a communications platform as a service company, this webinar also aims to explore strategies to maximise engagement, boost response rates, and optimise the customer experience in this dynamic, mobile-first region.

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May 30, 2025
Burger King MY launches sizzling campaign for Angus Black Pepper Burger launch
Marketing

Burger King MY launches sizzling campaign for Angus Black Pepper Burger launch

From strategic planning and key creative development to production, everything was executed entirely in-house—culminating in a full-funnel rollout across both digital and physical touchpoints.

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May 29, 2025
Dani Bassil names as new CEO of M+C Saatchi Group AUNZ as Justin Graham steps down
Marketing

Dani Bassil named as new CEO of M+C Saatchi Group AUNZ as Justin Graham steps down

Dani brings a wealth of experience across a wide variety of marketing, advertising and digital capabilities.

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May 29, 2025
Goodbye GroupM, hello WPP Media: WPP rolls out new brand identity for unified media, data capabilities
Marketing

Goodbye GroupM, hello WPP Media: WPP rolls out new brand identity for unified media, data capabilities

Backed by an annual £300 million investment and partnerships with leading AI firms, WPP Media enables clients to manage all aspects of their marketing — from owned and earned to shared and paid media — within a single, streamlined system.

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May 29, 2025
What’s NEXT: SleekFlow’s Asnawi Jufrie on how AI-powered customer engagement strategies improve personalisation
Marketing

What’s NEXT: SleekFlow’s Asnawi Jufrie on how AI-powered customer engagement strategies improve personalisation

In an era where customer expectations constantly evolve, AI is no longer optional—it’s necessary to stay relevant and build lasting relationships.

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May 28, 2025
Curtin University taps Monks as strategic digital experience agency
Marketing

Curtin University taps Monks as strategic digital experience agency

The partnership will focus on creating a personalised and inspirational experience that mirrors the dynamic and innovative learning environment Curtin offers its students.

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May 28, 2025
PUMM’s FAST movement makes latest stop at Penang, highlights importance of embedding AI, ESG to SME strategies
SME

PUMM’s FAST movement makes latest stop at Penang, highlights importance of embedding AI, ESG to SME strategies

The FAST movement is built on the belief that ESG is not just for large corporations, and AI is not just about technology, it’s about transformation.

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May 28, 2025
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