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Marketing

Lee Kum Kee debuts instant noodle line with newsroom-inspired campaign by Grey Hong Kong

Hong Kong – Lee Kum Kee has teamed up with creative agency Grey Hong Kong to launch its first-ever instant noodle line — a bold

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May 8, 2025
Marketing

Sebastian Au on crafting seamless omni-channel, hyper-personalised beauty experiences in new role at L’Oréal Luxe Indonesia

Indonesia – L’Oréal Luxe Indonesia has appointed Sebastian Au as its new omni-channel marketing director (CMO), with a mission to transform the luxury beauty experience

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May 7, 2025
Marketing

Heineken hands over keys to Korean fans in first-ever self-service ‘Trust Bars’

South Korea – Heineken has teamed up with LePub Singapore to launch a bold new campaign in South Korea, introducing staff-free, self-service ‘Trust Bars’ that

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May 7, 2025
Marketing

TBWA\Media Arts Lab appoints Minah Lee, elevates Youji Noh to lead Seoul office

South Korea—TBWA Media Arts Lab (MAL), Apple’s dedicated global creative agency, has announced key leadership changes in its Seoul office, with the appointment of Minah

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May 7, 2025
Marketing

Hung Fook Tong unveils AI-backed healthy meal service with Nutribite

Hong Kong – In a move that bridges tradition and innovation, Chinese herbal wellness retailer Hung Fook Tong has teamed up with Nutribite to launch

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May 5, 2025
Marketing

Edelman India announces new key leadership elevations

India – Edelman has announced a series of leadership elevations across its India team, aligning with the firm’s strategic vision for the next phase of

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May 5, 2025
Marketing

Flash Coffee secures $3m in funding to drive major expansion in Indonesia

Indonesia – Indonesia-based coffee chain Flash Coffee has raised an additional $3 million in fresh funding to accelerate its nationwide expansion and roll out a

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May 2, 2025
Marketing

PwC unveils bold global rebrand, joins forces with Formula 1 as official consulting partner

United Kingdom – PwC has launched a new global identity that reflects its commitment to driving clients to the leading edge of innovation, debuting the

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May 2, 2025
Marketing

Cheil India transforms into Cheil SWA Group, expands focus on full-funnel marketing services

India – After more than two decades in India, Cheil India has transitioned into the Cheil SWA Group, reflecting a strategic evolution into an end-to-end

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May 2, 2025
Marketing

Havas Media India bags integrated media mandate for Magicbricks

India – Magicbricks, a property platform based in India, has named Havas Media India as its media agency on record (AOR). Havas Media India’s responsibilities

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April 30, 2025
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