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Marketing

Ramadan boosts mobile shopping in Indonesia, shopping app sessions surge 11%

Indonesia – Shopping app sessions rose 4% globally during Ramadan 2024, but Indonesia saw an 11% surge, reflecting strong engagement and repeat usage, according to

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March 19, 2025
Marketing

AXA’s latest campaign uses AI to bring dreams to life while promoting health and financial security

Philippines – AXA has introduced ‘AXA Bucket List Ai,’ a text-to-dream creator designed to inspire people to visualise their aspirations while emphasising the importance of

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March 19, 2025
Marketing

We. Communications drops ‘WE’ for ‘We.’ in global brand overhaul

USA – We. Communications has introduced a brand refresh that includes a new logo, an updated name, and a revised vision, reflecting its approach to

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March 19, 2025
Marketing

Flipkart and Nothing disrupt smartphone marketing with a bold call for mindful tech use

India – Flipkart and consumer electronics company Nothing have teamed up with Pepper Creative, a unit of Pepper Content, to launch a campaign promoting mindful

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March 19, 2025
Marketing

ADK Global India strengthens market presence with The PR Stop. collaboration

India – Digital agency ADK Global India has partnered with Mumbai-based PR firm The PR Stop. to enhance its market presence. The collaboration focuses on

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March 18, 2025
Marketing

Nexxen appoints Masatsune Shironishi as VP, country manager for Japan

Japan – Nexxen, a global advertising technology platform with deep expertise in data and advanced TV, has appointed Masatsune Shironishi as its new vice president,

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March 18, 2025
Marketing

Jasa Marga, Dentsu Creative Indonesia reinvent lullabies as lifesaving road safety alerts with ‘WAKEUPADS’

Indonesia – Jasa Marga, one of Indonesia’s highway operators, has partnered with Dentsu Creative Indonesia to address the risk of microsleep-related road accidents, a major

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March 18, 2025
Marketing

SHISEIDO Hong Kong highlights strength and vitality in new brand campaign featuring boy group MIRROR

Hong Kong – Japanese beauty brand SHISEIDO has launched a new branding campaign in Hong Kong, highlighting resilience and strength as part of the rollout

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March 18, 2025
Technology

Oracle in talks with Indonesia for potential Batam data centre

Indonesia – Oracle Corporation, the American tech giant, is reportedly eyeing Indonesia’s Batam Island for a potential cloud services centre as part of its strategy

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March 17, 2025
Marketing

IAS’ Srishti Gupta joins IAB Tech Lab’s board of directors

Singapore – Integral Ad Science (IAS), a global media measurement and optimisation platform, has appointed its chief product officer (CPO), Srishti Gupta, to the board

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March 17, 2025
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