Conversational Marketing: Connecting the CX Dots in 2023

Establishing real-time interactions with consumers allows brands to create deeper relationships in a more personalised way. This calls for the commitment of brands to support their evolving needs. 

With the growth of conversational marketing, brands are gaining higher customer engagement and loyalty amongst consumers, securing competent lead generation that can bolster marketing initiatives.

MARKETECH APAC brings together industry leaders from across Southeast Asia to deep dive into what conversational marketing is, and what you need to know and how it can impact your business.

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Speakers

Jia _ Landing Page

Jia Nina

Country Marketing Head, Malaysia
BigPay
Linkedin
Here

About Jia Nina

Jia Nina is the Country Marketing Head of BigPay Malaysia, marketing to over 1.5million users as BigPay remains as one of the fastest growing neobank in ASEAN.

At BigPay, she has led high impact projects that include presenting BigPay to the Malaysian Prime Minister, partnering with MOF Malaysia to digitally onboard over 2million youths, championing financial inclusion for Malaysian B40 income groups in partnership with MDEC, while building strategic partnerships with mega brands such as airasia, Shopee, and, ZALORA.

Jia holds a Bachelor of Laws (Hons) degree from Northumbria University, Newcastle, UK.

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_WEBINAR SPEAKERS 200X200 (4)

Merlvin Tan

Team Lead – APAC Sales
MessageBird
Linkedin
Here

About Merlvin Tan

Merlvin specialises in solving business problems through automated, hyper-personalised and scalable communications solutions: such as SMS, Email, Voice and Chat-apps like Whatsapp, Viber and others. Merlvin has been driving Digital Transformation and Communication solutions for Enterprises in industries such as Banking, FinTech, Retail, eCommerce, and Government. He has recently worked with the largest eCommerce player in APAC and one of the largest Banks in Southeast Asia.

70373

‘Preety’ Maneerat Rattiwarakorn

‘Preety’ Maneerat Rattiwarakorn

Partner Manager, Business Messaging, APAC
Meta
Linkedin
Here

About ‘Preety’ Maneerat Rattiwarakorn

As a Partner Manager, Preety enables global partners across APAC to build great business messaging experiences on WhatsApp Instagram and Messenger that help them connect with their consumers and generate positive business results. She has over 14 years of work experience in business messaging and advertising technology industries.

71905

_WEBINAR SPEAKERS 200X200 (5)

David Harling

Managing Director
MoneySmart Group
Linkedin
Here

About David Harling

David has over 17 years of marketing experience across multiple online categories, both in-house and agency side. He is currently the managing director for the MoneySmart Group based in Singapore. David has also previously worked with Google and other international global brands, and has now become one of the most established marketing leaders in the region.

70549

Raenald De Jesus_200x200

Raenald Renz De Jesus

Head of Marketing, Philippines
ShopBack
Linkedin
Here

About Raenald Renz De Jesus

No bio found.

70621

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