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There’s a coupon after the rain: Lotus’s unveils ‘rain coupons’ in new activation via VML
Marketing

There’s a coupon after the rain: Lotus’s unveils ‘rain coupons’ in new activation via VML

Retail chain Lotus’s is giving out coupons that only appear after the rain, encouraging visits to the stores during the rainy season.

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July 17, 2025
StashAway spotlights stress-free investing in latest brand campaign in Hong Kong
Marketing

StashAway spotlights stress-free investing in latest brand campaign in Hong Kong

Digital investment platform StashAway is promoting simple and stress-free investing in its latest brand campaign in Hong Kong.

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July 17, 2025
Converge shifts from telco to techco; unveils significant brand refresh
Marketing

Converge shifts from telco to techco; unveils significant brand refresh

Converge ICT Solutions is shifting from a telecommunications provider to a technology company.

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July 16, 2025
Honda, Dentsu Thailand promote road safety for children in latest campaign
Marketing

Honda, Dentsu Thailand promote road safety for children in latest campaign

Honda and Dentsu Thailand are advocating for children’s safety on the road through their latest campaign launch.

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July 16, 2025
Allison Worldwide appoints Kelvyn Foo as general manager of its Singapore office
Marketing

Allison Worldwide appoints Kelvyn Foo as general manager of its Singapore office

Allison Worldwide, a global communications agency under Stagwell, has appointed Kelvyn Foo as its general manager for Singapore.

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July 15, 2025
Sprite cools up summer across SEA with refreshing experiences through global campaign
Marketing

Sprite cools up summer across SEA with refreshing experiences through global campaign

Soft drink brand Sprite is cooling up the summer across Southeast Asia (SEA) through a lineup of refreshing experiences.

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July 15, 2025
From attention to action: Meetsocial’s Kai Xin Lee on culturally intelligent conversion strategies
Marketing

From attention to action: Meetsocial’s Kai Xin Lee on culturally intelligent conversion strategies

In MARKETECH APAC’s exclusive interview with Kai Xin Lee, Managing Director at Meetsocial, she outlines how her team fuses local insights and performance marketing, helping major brands navigate the cultural landscape of Southeast Asia.

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July 15, 2025
Agency Leadership Decoded: HAVAS Ortega’s Jos Ortega on converging creativity, strategy for meaningful initiatives
Marketing

Agency Leadership Decoded: HAVAS Ortega’s Jos Ortega on converging creativity, strategy for meaningful initiatives

In MARKETECH APAC’s latest Agency Leadership Decoded series, Jos Ortega, chairman and CEO at Havas Ortega, shares how he leads the team towards its ambitions for people, both within and outside the agency.

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July 14, 2025
Google Play advocates for safe online gaming in latest campaign via DDB Group Singapore
Marketing

Google Play advocates for safe online gaming in latest campaign via DDB Group Singapore

Google Play is championing safety in online gaming through its campaign in collaboration with DDB Group Singapore.

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July 14, 2025
URC names Karen Ong as new chief marketing officer
Marketing

URC names Karen Ong as new chief marketing officer

Multinational food and beverage company Universal Robina Corporation (URC) has named Karen Ong its chief marketing officer to spearhead its brands’ push in the region.

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July 14, 2025
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