MARKETECH APAC
Brands from the Southeast Asia region once again takes the spotlight. Find out what stories from the industry made it to the top.
Branding may not be the strategy to bring immediate results but the strategic development of it surely determines a business’ longevity.
Unicom Interactive Digital (UID), a Malaysia-based digital company, offers a simple process for brands to start their gamification digital journey.
At the end of the day, the complex consumer that embodies a multitude of attitudes just wants, above all, to feel understood.
As screen-fatigued audiences start spending more time outside, they would still look for ways to get entertained by brands, thus, the ‘rebirth’ of this ad platform.
The week-long summit by career coaching firm Metamorphosis Group last March gave both employers and employees a refresher as the community moves to new waters this pandemic.
The new normal is giving way for a new perspective on housing preferences and Malaysians are fleeing the exciting but often noisy urban city.
To outsource new tech development teams isn’t fairly new: many companies have relied on it from the past. The question is: is it worth the resources?
The webinar discussed the current challenges and opportunities in digital experience as universities adapt their marketing strategies in the new normal.
When adopting a direct-to-consumer strategy, leverage the opportunity to directly connect with consumers by delivering a data-driven, seamless customer experience.
