MARKETECH APAC
As organisations look to building resilience in 2023, they must find better and simpler ways to access and analyse their data efficiently.
If you know your customers so well, then why do you keep treating them like strangers? It’s a conundrum APAC marketers face every day.
The partnership builds on the collaboration forged in 2019 and is focused on driving tourism growth in Singapore through a series of digital and marketing initiatives over the next two years.
The new brand’s symbol, a non-binary mascot, ‘Chickira’, is created to celebrate the inclusiveness and diversity of contemporary Thai youth culture.
Based in Singapore, Min Zie will oversee Merkle B2B’s creative work with key clients in the region.
Singapore-based CARRO has released its first-ever regional brand film ‘A Car’s Journey in Reverse’, produced by creative agency TBWA\Group Singapore.
These two new hires will further strengthen SnapLogic’s presence in the APAC region, bringing much-needed data-driven expertise to Australia and New Zealand’s fast-growing iPaaS market.
GO Communications has been recently appointed to manage PR and Communications duties for the 26th World Congress on Innovation and Technology (WCIT 2022), which will take place from 13 to 15 September at the Setia SPICE Convention Centre in Penang.
In today’s lightning-paced environment where content could become immediately obsolete, the agility in content production requires brands to be agile-minded in their processes.
The e-commerce and fintech landscape are both undergoing rapid transformations, making this a particularly crucial time for partner marketers and BNPL players to lay the groundwork for a sustainable future together.
