Tag: video
Hong Kong – Café de Coral, in partnership with dentsu Hong Kong, has launched a new campaign that taps into local dinner culture, using Cantonese wordplay to add a playful, culturally resonant twist. Titled “Big Dinner is a Must”, the campaign is inspired by the local dining norm that a proper dinner...
Vietnam – Apple has teamed up with Vietnamese hip-hop artist MCK for the release of “HVL”, a 360-degree album trailer shot entirely on iPhone 17 Pro as part of its latest Shot on iPhone campaign. Directed by Vietnamese creative director Phương Vũ (Antiantiart) in collaboration with TBWA\Media...
With the remote setup of consumers, video proves to be the easiest way to rouse interest and engagement. But do brands know how to unlock its full power?
The NSW-based marketing firm said the new offering is in response to the increased use of video for customer communications.
The new feature seeks to help publishers improve the monetization of their premium video supply via standardized content descriptors.
Some of the new TikTok uploads from Virgin Australia include commercial BTS, behind-the-scenes work of airline employees, among others.
