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Tag: Meltwater

Meltwater 2026_Beauty Feature Image
Inside the ‘beauty trend book’: Discover how emotion-led beauty bridges consumer connection
Posted on January 27, 2026
by Lyene Marie Darang
Singapore — Beauty, as they say, comes in all shapes and sizes. In all forms and reception. And in all emotions and expressions. This intangible sense, accompanied by inclusivity, has transformed how online consumers view themselves and express themselves, more than meets the eye. Like all industries,...
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Financial services marketing: How leading banks and insurers stay ahead on social media compliance
Posted on January 26, 2026
by Sharona Nicole Semilla
In Southeast Asia, financial compliance is no longer confined to the back office. With agents and “finfluencers” now shaping public perception on social media, banks, insurers and loan providers must balance engagement with ethical oversight—or risk losing consumer trust. Social media has become the...
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SG MOST DIGITALLY CONNECTED MELTWATER
Singapore leads in digital connectivity as trust becomes the next frontier: report
Posted on November 10, 2025
by Sharona Nicole Semilla
Singapore – Singapore continues to lead the world in digital maturity, with nearly all of its citizens online and a strong focus on trust, privacy, and authenticity. According to the report released by Meltwater and We Are Social, 98.4% of Singaporeans are connected to the internet, while 90.6% are active...
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DIGITAL 2026 REPORT
Over 6 billion people now online as social media users reach 5.66 billion: report
Posted on October 17, 2025
by Sharona Nicole Semilla
Singapore – The world’s digital population has reached a new milestone as the latest report from Digital 2026 shows global internet users have exceeded six billion, while social media user identities total 5.66 billion—equivalent to nearly 69% of the world’s population. The study notes that internet...
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TikTok gets largest advertising audience globally from SEA: report
TikTok gets largest advertising audience globally from SEA: report
Posted on July 24, 2025
by Aliza Carmona
We Are Social and Meltwater’s report has found that 24.4% of TikTok’s advertising audience share comes from SEA, significantly higher than other regions.
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Southeast Asians among top consumers of online short-form video content: report
Southeast Asians among top consumers of online short-form video content: report
Posted on April 24, 2025
by Aliza Carmona
We Are Social and Meltwater’s report reveals that SEA users consume more TikTok videos and reels over longer video content like vlogs. 
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Singaporeans juggle more social media platforms monthly despite overall usage dip: report
Singaporeans juggle more social media platforms monthly despite overall usage dip: report
Posted on February 26, 2025
by Aliza Carmona
Singaporeans are using more social media platforms monthly, despite the overall decline in their average time spent online, according to Meltwater and We Are Social’s report. 
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Southeast Asians use more social media platforms than global average: report
Posted on February 10, 2025
by Aliza Carmona
Nearly two-thirds (61.5%) of Southeast Asia’s population are active on social media, accounting for 10.2% of the world’s social media identities, according to a report by We Are Social and Meltwater.
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Meltwater 2024 Report Feature Image
Discover how UGC can reshape brand engagement in a saturated digital landscape with this insightful guide
Posted on January 7, 2025
by Aliza Carmona
To help marketers navigate this shift, media monitoring company Meltwater has released an insightful guide, ‘Unlocking the Power of UGC for Meaningful Brand Connections.’
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Meltwater announces growth initiatives in APAC; signs Ricoh, Hugosave as clients
Meltwater announces growth initiatives in APAC; signs Ricoh, Hugosave as clients
Posted on December 9, 2024
by Aliza Carmona
New additions to Meltwater’s client portfolio include Ricoh, an imaging and electronics company, and Hugosave, a wealth and savings app.
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