Tag: BBDO Bangkok
Samsung taps influencer’s grandmother in breezy campaign for air conditioner lineup via BBDO Bangkok
Dubbed the ‘Grandma-fluencer’ campaign, the campaign was conceptualised alongside BBDO Bangkok, and focuses on the challenge that while Samsung shines globally across various tech sectors, its air conditioner segment in Thailand faces the tough task of overcoming years of skepticism, especially among...
The Tourism Authority of Thailand (TAT) has tapped creative agency BBDO Bangkok for its latest ‘Meaningful Relationship’ campaign that places Thailand as the ultimate destination for sustainable tourism.
For our latest 'The Inner State' deep dive, we spoke with leaders from BBDO Bangkok, SOUR Bangkok, and Vero Thailand to learn more about the local on-ground activation scene in Thailand.
The campaign saw three famous Thai TikTokers have their accounts taken over by each other’s adorable parents and grandparents, who transformed into travel vloggers, mini soap opera stars, and even Na'vi aliens from the movie ‘Avatar’.
This campaign is just the beginning of Tourism Authority of Thailand’s marketing push.
Conceptualised alongside BBDO Bangkok, the ad starts by featuring all the things advertisers expect teens to like: slang, rap music, vibrant streetwear.
The appointment of Thasorn Boonyanate will help bolster BBDO Bangkok to the up-and-coming metaverse world.
Created by BBDO Bangkok, The Mirror Foundation hopes of a greater awareness for missing person throught this new campaign, powered by deepfake technology.
