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Tag: BBDO Bangkok

Pathida jern Akkarajindanon appointment CCO BBDO Bangkok
BBDO Bangkok appoints Pathida “Jern” Akkarajindanon as CCO, reshaping agency’s creative model
Posted on April 6, 2026
by Aliza Carmona
Bangkok, Thailand – BBDO Bangkok has named Pathida “Jern” Akkarajindanon as Chief Creative Officer, marking a shift from a traditional top-down model to a collaborative, data- and technology-driven approach that integrates cross-disciplinary teams to deliver creative work with measurable business impact....
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Heinz BBDO PH TH Christmas campaign
Heinz turns Christmas into “Heinz Season” with first regional campaign in Thailand and Philippines
Posted on November 18, 2025
by Aliza Carmona
Thailand – Heinz, in collaboration with BBDO Bangkok and BBDO Guerrero, has unveiled its first regional campaign, inviting Southeast Asians to pause and savour the taste that makes every celebration worth the wait. Launched simultaneously in Thailand and the Philippines, the campaign marks a milestone...
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Five Star Chicken takes on a ‘Mission to Five Star’ in latest campaign via BBDO Bangkok
Five Star Chicken takes on a ‘Mission to Five Star’ in latest campaign via BBDO Bangkok
Posted on August 5, 2025
by Aliza Carmona
Five Star Chicken has launched its ‘Mission to Five Star’ campaign in collaboration with BBDO Bangkok.
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Samsung introduces cost-saving hack through short film with BBDO Bangkok
Samsung introduces cost-saving hack through short film with BBDO Bangkok
Posted on April 25, 2025
by Aliza Carmona
Samsung Electronics is introducing new ways to save electricity costs through the SmartThings app in its latest short film launch.
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club-21-thailand-details-campaign-BBDO-Bangkok
BBDO Bangkok crafts cinematic tribute to details in Club 21 Thailand’s latest campaign
Posted on November 7, 2024
by Aliza Carmona
Club 21 Thailand, a distributor of luxury fashion brands, has teamed up with BBDO Bangkok to unveil its first-ever mass communication campaign, ‘Salute the Detail.’ This bold campaign celebrates the craftsmanship of iconic brands and invites a wider audience to connect with Club 21’s unique style ph...
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Five Star utilises iconic movie moments to celebrate 40 years of ‘deliciousness’ in new ad
Five Star utilises iconic movie moments to celebrate 40 years of ‘deliciousness’ in new ad
Posted on August 7, 2024
by MARKETECH APAC
This campaign stands out by featuring iconic movie moments reimagined with real Five Star consumers. Picture the unforgettable water-shaking scene from the dinosaur blockbuster, the powerful Spartan kick, heart-racing Korean zombies on a train, and the tear-jerking sci-fi father-daughter reunion—all...
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Roojai Online Insurance encourages to minimise your frustration in new campaign
Roojai Online Insurance encourages to minimise your frustration in new campaign
Posted on July 24, 2024
by MARKETECH APAC
This campaign is based on the insight that when it comes to accidents, everyone can become frustrated. However, with Roojai Online Insurance, embodied by the Roojai Kangaroo, we aim to “minimise your frustration” by showcasing the benefits and unique offerings of Roojai Online Insurance.
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MARKETECH-PHOTOS
Mercedes-Benz’s new campaign in Thailand shows ‘Benz’ is not just a car; it's a household name
Posted on April 12, 2024
by Aliza Carmona
Mercedes-Benz Thailand has partnered with creative agency TeamXThailand (BBDO Bangkok) to unveil its latest campaign that sheds light on the inspiration behind the discovery of a beloved Thai name, ‘Benz’.
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BBDO Bangkok welcomes two creative directors to its roster
BBDO Bangkok welcomes two creative directors to its roster
Posted on March 20, 2024
by Teddy Cambosa
These appointments underscore BBDO Bangkok’s commitment to fostering a culture of creativity and innovation, complementing the visionary leadership of Thasorn (Pete) Boonyanate, BBDO Bangkok’s chief creative officer.
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Samsung taps influencer’s grandmother in breezy campaign for air conditioner lineup via BBDO Bangkok
Samsung taps influencer’s grandmother in breezy campaign for air conditioner lineup via BBDO Bangkok
Posted on March 11, 2024
by Teddy Cambosa
Dubbed the ‘Grandma-fluencer’ campaign, the campaign was conceptualised alongside BBDO Bangkok, and focuses on the challenge that while Samsung shines globally across various tech sectors, its air conditioner segment in Thailand faces the tough task of overcoming years of skepticism, especially among...
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