Category: APAC
At the heart of Danielle’s leadership approach is servant leadership where the needs of her team members take precedence.
In 2024, mobile advertising spending will increase further (+10% to reach 86% of total digital budgets), with social and video leading growth.
Her responsibilities as the head of public relations for APAC include directing a team of experienced public relations specialists stationed throughout the region.
The partnership will concentrate on four core areas including, amongst others, integrated marketing solution development.
SQREEM’s AI-powered analytics platform provides advertisers with unparalleled insights into consumer behaviour, allowing them to create highly targeted advertising campaigns that deliver better ROI and improved customer engagement.
With social media, brand.com, and messaging apps now able to work in concert for brands to meet where consumers are, the opportunity brought by this always-on visibility also inevitably births challenges to marketers.
The four management transitions are a clear indication of the inseparable connection between business development and people development in BMW's Asia operations.
Titled ‘Programmable Email: Connecting the CX Dots in 2023’, the webinar will feature a panel discussion of SEA marketing leaders sharing their insights and tips for marketers in executing click-worthy programmable email marketing strategies.
Veal's expertise in crafting immersive campaigns aligns with the agency's commitment to pushing boundaries and redefining experiential advertising.
Publicis Media won Adobe’s international media account across EMEA, APAC and Japan in March 2023 following an extensive review.
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