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Category: Southeast Asia

U Mobile shares reminder that true shape of happiness is through togetherness in new campaign
U Mobile shares reminder that true shape of happiness is through togetherness in new campaign
Posted on February 12, 2025
by Teddy Cambosa
“Yuan” meaning ‘reunion’ is a touching reminder of family togetherness. It depicts the return of a family to their childhood home, replacing their father’s old round dining table with new, long tables for their reunion dinner. Over the course of the evening, the family reconnects with the significance...
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Lion & Lion reveals new brand positioning reflecting commitment to aiding brands amidst hyper-connected industry
Lion & Lion reveals new positioning reflecting commitment to aiding brands amidst hyper-connected industry
Posted on February 11, 2025
by Fatima Baduria
Digital marketing agency Lion & Lion has unveiled its new brand positioning, reflecting its commitment to supporting brands in traversing the hyper-connected marketing industry. 
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Marketing creatives set up social good agency Lennon Group in PH
Marketing creatives set up social good agency Lennon Group in PH
Posted on February 11, 2025
by Fatima Baduria
Philippines – Marketing creatives from the Philippines have set up a new social good agency in Manila. The agency, called ‘Lennon Group,’ aims to direct creativity towards social welfare. Founded by creatives Raymund Sison, Rizza Garcia, Alan Fontanilla, and Miguel Co, Lennon Group promotes societal...
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Deliveroo Singapore forges partnership with Sheng Siong to make grocery shopping easier
Deliveroo Singapore forges partnership with Sheng Siong to make grocery shopping easier
Posted on February 10, 2025
by Fatima Baduria
Delivery company Deliveroo Singapore and grocery retailer Sheng Siong Group have forged a partnership to simplify grocery shopping for its users.
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Singaporeans rank fourth globally in social media use at 88.2%: report
Singaporeans rank fourth globally in social media use at 88.2%: report
Posted on February 10, 2025
by Fatima Baduria
The report shows Singaporeans as one of the most engaged in internet use, spending an average of 6 hours and 33 minutes online daily. 
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we-are-social-meltwater-SEA-social-media-use-report
Southeast Asians use more social media platforms than global average: report
Posted on February 10, 2025
by Aliza Carmona
Nearly two-thirds (61.5%) of Southeast Asia’s population are active on social media, accounting for 10.2% of the world’s social media identities, according to a report by We Are Social and Meltwater.
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Chariot Agency to sponsor two Malaysian pickleball teams to promote sport locally
Chariot Agency to sponsor two Malaysian pickleball teams to promote sport locally
Posted on February 10, 2025
by Teddy Cambosa
Through this sponsorship, Chariot ensures that Infinity Sports Academy and Subang Jaya Pickleball can fully concentrate on their training, competitions, and overall performance rather than having to seek funding for tournament entries, equipment, and travel expenses.
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Agency Leadership Decoded: McCann Worldgroup SEA’s Nick Handel on sustaining creative momentum
Agency Leadership Decoded: McCann Worldgroup SEA’s Nick Handel on sustaining creative momentum
Posted on February 7, 2025
by Fatima Baduria
Nick has been leading McCann Worldgroup SEA for four years. Throughout his leadership, he has prioritised how the agency promotes creativity, ensuring it is recognised and rewarded within the team.
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Furnishing solutions provider Boloni opens its first experience centre in Singapore
Furnishing solutions provider Boloni opens its first experience centre in Singapore
Posted on February 7, 2025
by Fatima Baduria
Boloni, a provider of interior furnishing solutions, has unveiled its first experience centre in Singapore. 
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Sun Life Malaysia names Alif Satar as brand ambassador to advocate financial literary locally
Sun Life Malaysia names Alif Satar as brand ambassador to advocate financial literary locally
Posted on February 7, 2025
by Teddy Cambosa
It is worth noting that based on the “Insure or Unsure: Sun Life Insurance Literacy Survey” done in 2024, only 28% out of 1,107 Malaysians surveyed are confident in their knowledge of insurance and takaful products, while almost one-third (32%) have no insurance protection.
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